Podcast Episodes
Back to SearchEp.317 Respect Isn’t Demanded — It’s Designed
Season 2 Episode 58
Yesterday, I coached a brilliant founder who was drowning in her own generosity. Late-night edits, weekend requests, endless “just one more thing.” S…
10 months, 1 week ago
Ep.316 Stop Renting Your Self-Worth
Season 2 Episode 57
Ever felt invisible after giving your best work? Today’s story starts with a consultant who saves projects but still doubts her own value because cli…
10 months, 2 weeks ago
Ep.315 Aviation Gin — How to Hijack Headlines with Heart (3 min)
Season 2 Episode 56
In this episode, you’ll learn how Aviation Gin turned an internet firestorm into a brand-building masterstroke.
Why timing is nothing without brand to…10 months, 2 weeks ago
Ep.314 Sephora — How Loyalty Becomes Lifetime Value (3 min)
Season 2 Episode 55
In this episode, you’ll learn how Sephora turned loyalty into a retention engine that quietly compounds revenue.
Why “Beauty Insider” feels like a cl…10 months, 2 weeks ago
Ep.313 Red Bull — The $0 Ad That Shook the Sky (3 min)
Season 2 Episode 54
In this episode, you’ll learn how Red Bull turned one jaw-dropping stunt into a marketing masterclass.
Why “don’t describe it — stage it” is the new r…10 months, 2 weeks ago
Ep.312 Airbnb’s “Belong Anywhere” — When a Logo Becomes a Promise
Season 2 Episode 53
Two designers, rent due, three air mattresses on the floor—that’s the cute part of Airbnb’s origin story. But the real turning point came years later…
10 months, 2 weeks ago
Ep.311 Liquid Death — When Comedy Turns Water Into a Cult
Season 2 Episode 52
At a business event a while back, the founder of Liquid Death walked on stage—tallboy can in hand, skull on the label, grinning like he knew half the…
10 months, 3 weeks ago
Ep.310 Why Rolls-Royce Sold Uptime, Not Engines
Season 2 Episode 51
Airlines used to buy engines the hard way—massive upfront costs, unpredictable breakdowns, and “heartbreak charts” full of revenue spikes and repair …
10 months, 3 weeks ago
Ep.309 Inside Ferrari Modena: Scarcity Creates Pricing Power
Season 2 Episode 50
In Modena, under soft gallery light, Ferraris don’t just shine—they breathe. Every detail whispers discipline: numbered series, deliberate limits, an…
10 months, 3 weeks ago
Ep.308 Costco’s Profits Aren’t Where You Think
Season 2 Episode 49
Here’s the twist: Costco’s profits don’t come from what you put in your cart—they come from your membership card.
The company sells goods at razor-th…
10 months, 3 weeks ago