Podcast Episodes
Back to SearchEp.224 Hedonic Adaptation: Why Money Alone Won’t Make You Happier
Season 1 Episode 224
Hedonic Adaptation: Why Money Alone Won’t Make You Happier
You get the raise.
Upgrade your car.
Feel amazing… for a while.
Then? Back to normal.
That’s…
9 months, 3 weeks ago
Ep.223 The Endowment Effect: Why You Overvalue What You Own
Season 1 Episode 223
The Endowment Effect: Why You Overvalue What You Own
You list your old chair on Facebook Marketplace for $200.
Everyone offers $50.
You think, “This i…
9 months, 3 weeks ago
Ep.222 Decision Fatigue: How to Make Better Money Moves With Less Stress
Season 1 Episode 222
Decision Fatigue: How to Make Better Money Moves With Less Stress
You make around 35,000 decisions a day—and each one drains your mental battery.
By t…
9 months, 3 weeks ago
Ep.221 The Barbell Strategy: How the Smartest Investors Manage Risk
Season 1 Episode 221
The Barbell Strategy: How the Smartest Investors Manage Risk
Nassim Taleb’s barbell strategy flips conventional investing on its head:
90% in ultra-saf…9 months, 3 weeks ago
Ep.220 Attention as Currency: How to Win in the First 8 Seconds
Season 1 Episode 220
Attention as Currency: How to Win in the First 8 Seconds
In marketing, attention is your most valuable asset—and it’s scarce.
According to Microsoft’s…
9 months, 3 weeks ago
Ep.219 The Paradox of Choice: Why Simpler Funnels Work Better
Season 1 Episode 219
The Paradox of Choice: Why Simpler Funnels Work Better
When people face too many options, they freeze.
That’s the Paradox of Choice—more isn’t better,…
9 months, 4 weeks ago
Ep.218 Priming: How to Influence Decisions Before You Sell
Season 1 Episode 218
Priming: How to Influence Decisions Before You Sell
Your audience makes decisions before they even realize it.
That’s the power of priming—subtle cues…
9 months, 4 weeks ago
Ep.217 Scarcity & the Brain: Why Too Many Options Kill Conversions
Season 1 Episode 217
Scarcity & the Brain: Why Too Many Options Kill Conversions
More isn’t always better—especially for the brain.
The prefrontal cortex, which handles de…
9 months, 4 weeks ago
Ep.216 The Curiosity Gap: How to Spark Interest Without Being Clickbait
Season 1 Episode 216
The Curiosity Gap: How to Spark Interest Without Being Clickbait
Curiosity works like mental gravity—it pulls us toward answers.
The curiosity gap is …
10 months ago
Recap: May Marketing Episodes!
Marketing RecAIp!
In this episode, Faith and Aiden are talking about our Marketing related episodes in May. So if you missed a few episodes, we got yo…
10 months ago