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Unlocking Strategic Marketing with Sydney Sloan - The Transaction - Ep # 18
Season 1 Episode 18
Today’s episode welcomes Sydney Sloan, former CMO of Drata and newest CMO of G2, to sit down with Craig and Matt to give strong insights on the evolv…
2 years, 2 months ago
Mastering Value and ROI in SaaS with Matt Harney - The Transaction - Ep # 17
Season 1 Episode 17
Today’s episode showcases Craig and Matt as they hear powerful insights from the Founder of Cloud Ratings, Matt Harney, as he discusses the importanc…
2 years, 2 months ago
Really Knowing Your Customer with Dave Brock - The Transaction - Ep # 16
Season 1 Episode 16
In today’s episode of The Transaction, hosts Craig and Matt sit down to talk with sales expert Dave Brock. Dave is a well-established sales consultan…
2 years, 2 months ago
The Power of Category Design with Kevin Maney - The Transaction - Ep # 15
Season 1 Episode 15
In this engaging episode of The Transaction, hosts Matt Amundson and Craig Rosenberg welcome Kevin Maney, renowned author of “Play Bigger” and expert…
2 years, 2 months ago
Sales Tech Showdown with Alastair Woolcock - The Transaction - Ep # 14
Season 1 Episode 14
In this episode of The Transaction, Matt Amundson and Craig Rosenberg are joined by Alastair Woolcock, a renowned expert in sales tech and AI. Togeth…
2 years, 3 months ago
Asymmetrical Marketing and Personal Branding with Adam Robinson - The Transaction - Ep # 13
Season 1 Episode 13
In this episode of The Transaction, Co-Hosts Matt Amundson and Craig Rosenberg chat with Adam Robinson, founder of a $20 million ARR bootstrapped Saa…
2 years, 3 months ago
Diagnosing Sales with Becc Holland - The Transaction - Ep #12
Season 1 Episode 12
In this episode of The Transaction, Co-Hosts Matt Amundson and Craig Rosenberg sit down with Becc Holland, a sales expert known for her innovative ap…
2 years, 3 months ago
Bold Moves: Bold Results with John-Henry Scherck - The Transaction - Ep # 11
Season 1 Episode 11
In this episode of The Transaction, Co-Hosts Matt Amundson and Craig Rosenberg sit down with John-Henry Scherck, a strategic marketing expert with a …
2 years, 4 months ago
Decoding Sales Indecision with Matt Dixon -The Transaction - Ep # 10
Season 1 Episode 10
In this insightful episode of The Transaction, Craig Rosenberg and Matt Amundson are joined by Matt Dixon, renowned author and sales expert, to delve…
2 years, 4 months ago
Overcoming Outbound Challenges with Doug Landis - The Transaction - Ep # 9
Season 1 Episode 9
As a GTM leader, you’re probably working every day to improve your playbook and you’re not alone. If improving your sales motions is a serious priori…
2 years, 4 months ago