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Turning Customer Centricity Into an Operational Strategy
Episode 248
Episode #248:
Michelle Urdiales, CMO at LAM and a Member of the Regional Leadership Board at A.P. Moller - Maersk, explains how customer centricity m…
6 months, 1 week ago
How Deep Partnerships Can Become Your Number 1 Growth Engine
Episode 247
Episode #247:
Vitaly Bochkarev, Chief Marketing Officer at Звук, explains how companies can grow when traditional channels disappear and trust becomes…
6 months, 2 weeks ago
The 2025 Challenge Report: Mastering the Everyday Obstacles to Scale
Episode 246
Episode #246:
Vidhya Srinivasan, Chief Marketing Officer at Prophix, explains why internal alignment is the most significant barrier to scale. She des…
6 months, 3 weeks ago
Customer-Led Advantage: Your Most Reliable Growth Engine
Episode 245
Episode #245:
Willem Hendrickx, Chief Revenue Officer at Vectra AI, shares how customer insight becomes the foundation for strong strategy and lastin…
6 months, 3 weeks ago
The Hidden Challenge Every C-Suite Executive Faces (And How to Fix It)
Episode 244
Episode #244:
Jillian Als, Chief Marketing Officer at Dealfront, reveals why misalignment is the hidden challenge slowing growth inside every organiz…
6 months, 3 weeks ago
Execution Only Works When Trust Comes First
Episode 243
Episode #243:
Jacqueline Woods, Chief Marketing Officer at Teradata, explains why execution only works when trust and culture come first. She shows ho…
6 months, 3 weeks ago
From Chaos to Clarity: Creating Predictable Revenue Systems
Episode 242
Episode #242:
Kari Hanson, Chief Marketing Officer at Robin, explains why traditional ideas of predictability are breaking under the pressure of AI-dr…
6 months, 4 weeks ago
Why Our Greatest Challenges To Growth Are Internal
Episode 241
Episode #241:
Matt Gorman, Chief Revenue Officer at MSH, explains why the most significant barriers to sustainable growth are almost always internal r…
7 months ago
How to Make the Voice-of-the-Customer Your GTM Operating System
Episode 240
Episode #240:
Peter Dibbern, Chief Marketing Officer at COSMO CONSULT, explains why customer understanding shapes every part of a modern GTM system. H…
7 months ago
Why C-Suite Misalignment Vanishes in Customer-Led Companies
Episode 239
Episode #239:
Dr. Adrian Seeger, Chief Sales Officer at thyssenkrupp Schulte, explains why fundamental restructuring must start with the customer, not…
7 months ago