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RPO Explained: The Overlooked SaaS Metric That Signals Growth
RPO Explained: The Overlooked SaaS Metric That Signals Growth

RPO—Remaining Performance Obligations—might not be a term you hear often in private SaaS, but public companies are required to disclose it, and it’s …

9 months, 2 weeks ago

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How SaaS Companies Turn Usage Revenue into ARR
How SaaS Companies Turn Usage Revenue into ARR

How do usage-based SaaS companies convert transactional or variable revenue into Annual Recurring Revenue (ARR)? Episode #299 gives you a practical f…

9 months, 3 weeks ago

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Want a Private Equity Exit? Start Tracking This Metric
Want a Private Equity Exit? Start Tracking This Metric

In episode #298 of SaaS Metrics School, Ben Murray dives deep into one of his favorite metrics: ROSE – Return on SaaS Employees. If you’re aiming to …

9 months, 3 weeks ago

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How to Handle Reactivation MRR in GRR vs NRR
How to Handle Reactivation MRR in GRR vs NRR

In episode #297, Ben Murray tackles a common SaaS metrics question: How should reactivations be treated when calculating gross and net revenue retent…

9 months, 3 weeks ago

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This Public Company Restated Its Headline ARR Number
This Public Company Restated Its Headline ARR Number

Have you ever seen a public company restate its ARR? In episode #296, Ben Murray dives into a real-world example from the London Stock Exchange—Celeb…

9 months, 4 weeks ago

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Benchmarking Your CAC Payback: How Do You Compare to Top SaaS Performers?
Benchmarking Your CAC Payback: How Do You Compare to Top SaaS Performers?

In episode #295 of SaaS Metrics School, Ben Murray breaks down how to benchmark your CAC Payback Period accurately—and why generic social media posts…

10 months ago

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Adapting CAC Payback Period for Usage-Based SaaS Models
Adapting CAC Payback Period for Usage-Based SaaS Models

In episode #294 of SaaS Metrics School, Ben Murray dives into one of the most important metrics for SaaS operators and investors: CAC Payback Period—…

10 months ago

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CARR Is the New ARR? A SaaS Operator's Guide to This Hot Metric
CARR Is the New ARR? A SaaS Operator's Guide to This Hot Metric

In episode #293, Ben dives into Contracted Annual Recurring Revenue (CARR)—a once obscure metric that's now becoming a standard in financial dashboar…

10 months, 1 week ago

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Should You Target 80% Gross Profit in SaaS? Let’s Break It Down
Should You Target 80% Gross Profit in SaaS? Let’s Break It Down

Gross profit is a core metric in SaaS—and 80% is the benchmark often thrown around. But is that still realistic in today’s landscape? In episode #292…

10 months, 1 week ago

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How Much Should You Invest in Sales and Marketing This Year?
How Much Should You Invest in Sales and Marketing This Year?

In episode #291 of SaaS Metrics School, Ben Murray breaks down one of the most important—and often debated—questions in SaaS finance:

💰 How much shou…

10 months, 1 week ago

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