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EP 75: Your Marketing Team Just Got Smarter Thanks to AI

What happens when you mix two decades of digital comms experience with a brain wired for analytics, SEO and AI? You get friend of the show Andrew Bru…

11 months ago

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Marketing Blunder: When 500 Becomes 5K: A Coney Island New Year's Disaster

The podcast explores notable professional mistakes and what can be learned from them. B2B Marketing expert Tom Basgil shares his experience organisin…

11 months, 1 week ago

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EP 74: Are You Still Measuring Outputs When You Should Be Measuring Outcomes?

Let’s be honest, the PR world still loves a good-looking coverage book. A glossy spread in the national press, a namecheck in a podcast, a flurry of …

11 months, 1 week ago

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FAIL: Hops and Dreams: The Beer That Nobody "Cheers'd" To

Rachel Auty, head of marketing at Brew York, discusses the brewery birthday celebration that featured collaborations with international breweries lik…

11 months, 2 weeks ago

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EP 73: The Art of Authentic Brand Storytelling: Rachel Massey on Breaking Through B2B Blandness

Rachel Massey, Director of Marketing at Huthwaite International, is a brilliant B2B marketing manager with deep experience in leading marketing opera…

11 months, 2 weeks ago

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Marketing Mishap: Using My Name As My Password Wasn't Great

Moving fast in business means making quick decisions that can sometimes lead to significant mistakes, as Jack Sutcliffe, CEO of Powersheds, found out…

11 months, 3 weeks ago

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FAIL: When your business feels like your baby, you take the losses personally

Chris Simmance, Founder of OMG Centre, opens up about the hard leadership lessons learned through emotional reactions to business setbacks and poor f…

11 months, 4 weeks ago

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FAIL: "I Started an Online Wine Business Right Before Lockdown"

Josh Lachovic, ex-startup founder turned growth agency founder, shares his journey from digital marketing roots to founding a wine startup that exper…

1 year ago

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Oinking Outside the Box: Marketing Lessons from a Cartoon Pregnancy

Welcome to another Campaign Crunch episode where we take a look at trending campaigns, what they did and the results they gained. This podcast (prese…

1 year ago

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FAIL: I was almost printed on the front page of a national newspaper

This clip explores career mistakes and what people learn from them. Andrew shares a memorable blunder from his early journalism career when he nearly…

1 year ago

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