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The secrets behind innovative strategies and partnerships at Iceland
In this episode of Kantar's Future Proof podcast, Dr Nicki Morley, Head of Behavioural Science and Innovation at Kantar, interviews Oliver Gilding, H…
1 year, 2 months ago
Unlocking Innovation: Insights from Unilever’s Philippa Tilley
In this Future Proof podcast, Dr Nicki Morley, Head of Behavioural Science and Innovation at Kantar, speaks to Philippa Tilley, the Global Head of Ra…
1 year, 2 months ago
Brand Strategy Unpacked: Creating collabs for growth with Iceland and Myprotein
Brand collaborations are a powerful marketing lever to unlock growth whether your strategic goals are to drive Meaningful Difference, Predispose More…
1 year, 2 months ago
TikTok Shop: Revolutionising e-commerce with live shopping and innovation
In this episode, Dr Nicki Morley, Head of Behavioral Science and Innovation Expertise at Kantar, discusses the innovative expansion of TikTok Shop in…
1 year, 2 months ago
Unlocking Bold Growth: Insights from PepsiCo’s Mustafa Shamseldin
How does a brand like Doritos achieve consistent global growth? In this episode of Future Proof, we explore this with Mustafa Shamseldin, the Categor…
1 year, 3 months ago
The Best Christmas Ads 2024: From Elves to Ads - TUI’s Toby Horry on Brand Building
In this festive podcast episode, Lynne Deason chats with Toby Horry, Global Marketing Director at TUI, about his role in decking the halls of the TUI…
1 year, 3 months ago
The Best Christmas Ads 2024: Cracking the Code of Creative Effectiveness with McCann
Get into the festive spirit with Lynne Deason and McCann's Global Head of Effectiveness and Retail, Jamie Peate, as they unwrap the secrets behind bu…
1 year, 3 months ago
The Best Christmas Ads 2024: Cadbury’s Secret Santa Campaign
In this insightful conversation, Lynne Deason, Head of Creative Excellence at Kantar, interviews Nicole Dudley, Brand Manager – Christmas and Hallowe…
1 year, 3 months ago
Talkmobile: How a ruthlessly simple customer experience delivered market leading growth
Can you provide great customer experience and the lowest prices? Of course! But how? Join Peter Aitken, Head of Customer Strategy at Kantar, as he si…
1 year, 3 months ago
Creative strategies for Magnum with Denise Van Strien and Camilla Facin
In this episode of Future Proof, we delve into the transformative power of creativity in addressing business challenges. Join us as we chat with Deni…
1 year, 3 months ago