Podcast Episodes

"Well Made": You Need to Have a Reason Why Something Should Exist feat. Stephen Ango

Episode 202

Society and Audience Connection

There’s a difference in connection with audiences—connection through logic (written) and connection through emotion (a…

5 years ago

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[Step by Step] Why Don’t Customers Trust a Five Star Review? (feat. Eric Smith, VP of Business Development and Partnerships at Shopper Approved and Ryan Garrow, Director of Partnerships Logical Position/Owner at Joyful Dirt)

A perfect rating isn’t perfect. Who knew? Validation on the web has been undermined by farms and bots, and trust is harder to build than ever before.…

5 years, 1 month ago

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[Step by Step] How Can I Turn Customer Segments into Personal Connections? (feat. Ben Parr, President and Co-Founder of Octane AI and Jason Wong, Doe Lashes & Wonghaus Ventures

🎶Let’s get personal, personal...🎶 But seriously, we have this bad habit in eCommerce to turn customers into segments and numbers and forget that they…

5 years, 1 month ago

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[Step by Step] How Can I Get Product to Every Customer in Two Days or Less? (feat. George Wojciechowski, VP of Partnerships at Shipbob and Babs King, Founder and CEO at Fleo)

Consumers want instant gratification from their purchases and sometimes it can feel really intimidating to even try to attempt matching the expectati…

5 years, 1 month ago

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[Step by Step] Can Product Returns Build My Brand? (feat. David Sobie, CEO and Co- Founder of Happy Returns and Zach Goldstein, CEO and Founder of Public Rec)

Product returns can be a total pain. But what if brands used their returns to actually strengthen customer loyalty? In this episode of Step by Step, …

5 years, 1 month ago

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[Step by Step] How Can Brands Compete with Amazon? (feat. Adam Gardner)

94 percent of customers will blame the retailer if the delivery of their purchase goes poorly. In this episode, Adam Gardner, Director of Strategic P…

5 years, 1 month ago

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Brands and the Snyder Cut

Episode 201

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Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal d…

5 years, 1 month ago

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"Building in Public" – How Building a Podcast Led to Personal Growth

Episode 200

Thank you for being with us for 200 episodes of the Future Commerce podcast. In this episode, we look back on how we grew up from a podcast into a re…

5 years, 1 month ago

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Ecom for New Moms: The future of parenting at the intersection of technology and digital commerce (feat. Ingrid Milman-Cordy)

Episode 199

This week, Ingrid joins Phillip & Brain to talk about her impressive baby registry, different mommy personas, and how monoculture is affecting their …

5 years, 1 month ago

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Shopper Discovery and the Convergence of the Meta & the Physical

Episode 198

The Instacart Paradox can easily confuse brands and advertisers. Instacart is part marketplace, part last-mile delivery, part advertising space, and …

5 years, 2 months ago

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