Podcast Episodes

"I Do Not Consent to Your Livestream" - Rapid AI Adoption and Its Effects on Commerce

Episode 324

With AI-generated content becoming so prevalent, it’s sometimes harder to tell what is real and what is fake. How does this change the way people invest in search, and what kind of ramifications does…

Published on 2 years, 2 months ago

The Lover’s Drive

The Lover is brave enough to go against convention, driven by the need to connect with another. They are positive and courageous, bringing out the best in others and seeing love as a universal force.…

Published on 2 years, 2 months ago

[DECODED] Great Products Begin with Customer Service: Redefining CX Across Industries

This season on "Decoded," presented by BigCommerce, we'll delve into the intricate processes behind successful brands. Discover how they conceptualize and debut new products, set their objectives, ma…

Published on 2 years, 2 months ago

"An Editor-in-Chief" for Commerce"

Episode 323

What happens when your personal fulfillment is overshadowed by tech advancements and rapid business growth? Thomas McCutchen shares his journey of finding purpose in the realm of commerce as an elder…

Published on 2 years, 2 months ago

Frequent Flier Free-Agency

Episode 322

Phillip and Brian look at loyalty programs including Delta’s, which may turn Brian into a United or an Alaska guy, recap some compelling highlights from the All-In Summit that Phillip went to, and re…

Published on 2 years, 2 months ago

The Daring Creator

The Creator naturally tears down and rebuilds, moving toward positive change. A tenacious visionary and a dreamer who pursues their goals with unwavering dedication, confidence, and willingness to ta…

Published on 2 years, 2 months ago

[DECODED] You Get What You Measure

This season on Decoded, brought to you by BigCommerce, we're going to break down the ways that winning brands build and launch new products, how decisions are made, how goals are set, and how an enti…

Published on 2 years, 2 months ago

Pizza Commerce for a Pizza World

Episode 321

The nature of the digital consumer and reaching them in their region and in their context where they are is not just taking something for granted as if all you have to do is put it out into the world…

Published on 2 years, 3 months ago

Follow the Muse

Episode 320

How do you listen to the customer and make decisions about the customer without making decisions for the customer? How do we talk to customers better? And how, in the midst of storytelling as a brand…

Published on 2 years, 3 months ago

Consumer Muses & Strategic Innovation

Episode 319

Phillip and Brian, AKA Clarks stan, are joined live at eTail in Boston with the Chief Marketing and Digital Officer at Clarks, Tara McRae, as she shares about what she believes the future of commerce…

Published on 2 years, 3 months ago