Podcast Episodes

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Sales as the System and Why Founders Must Own the Problem with Lou Shipley

Most companies don’t fail because of product, they fail because they never build a clear, repeatable sales system around a problem that actually matt…

1 month ago

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The Feature Trap: Why Enterprise Buyers Don’t Care with John Donnelly

Today, we’re revisiting a segment from our episode on selling enterprise software and connecting technical capabilities to business outcomes with Joh…

1 month, 1 week ago

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Aligning Pipeline to Ideal Customer Profile with Dan Sperring

Most revenue teams believe they have a definedIdeal Customer profile (ICP), but the reality is far less precise, with the majority of pipeline often …

1 month, 1 week ago

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How Usage Signals Redefine the Sales Motion with Dan Fougere

Today, we’re revisiting a segment from our episode on Product-Led Growth and modern sales playbooks with Dan Fougere. Dan is the former Chief Revenue…

1 month, 2 weeks ago

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The Discipline Behind Scaling from PLG to Enterprise with Sahir Azam

High-growth companies demand constant reinvention, yet most leaders underestimate how deeply roles, go-to-market models, and buyer behavior evolve ov…

1 month, 2 weeks ago

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Why Top CROs Focus on Trends, Not Metrics with Bob Ranaldi

In today’s conversation, former Chief Revenue Officer and private equity operating partner Bob Ranaldi shares why great revenue leaders focus less on…

1 month, 3 weeks ago

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AI Adoption Requires Leadership Discipline, Not Just Technology with Marcy Stoudt

If you treat AI as just tech or a tool, you’re likely missing out on the true strategic benefit to your organization. Many leaders are waiting on IT,…

1 month, 3 weeks ago

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Why Teams Resist Without Relationships with Coach John Mosley Jr.

Today, we're sharing a segment from our episode on leadership, discipline, and relationship-building with Coach John Mosley Jr. Coach Mosley is best …

1 month, 4 weeks ago

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Pipeline Generation Is Not Broken. Your System Is with Chris Vik, VP EMEA at Samsara

Many teams are finding it harder to generate pipeline these days. Is this new pipeline reality here to stay? Generating strong pipeline is still atta…

2 months ago

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Why ICP and Persona Clarity Drives Sales Performance with Eric Erston

In today’s segment with Eric Erston, longtime sales leader and CRO of RegScale, Eric shares what separates top-performing sales teams from the rest –…

2 months ago

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