Podcast Episodes
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(Replay) 5 AI video tools you can’t live without with Ian Garlic
Episode 704
Ralph Burns and Lauren Petrullo sit down with online video storytelling expert Ian Garlic to unpack the collision of artificial intelligence and vide…
1 year, 4 months ago
(Replay) How to Use Video to Sell Stuff….The Right Way with Ian Garlic
Episode 703
Ralph and Lauren sit down with Ian Garlic, the founder of Video Case Story, to uncover the most effective ways to use video for sales. While most bra…
1 year, 4 months ago
3 Astonishing Ways Tier 11 Is Using AI Right Now
Episode 702
Ralph Burns takes you inside a real Tier 11 agency call to reveal three groundbreaking ways his team is leveraging AI to supercharge Meta and Google …
1 year, 4 months ago
Decoding Meta AI: What Llama and Their NEW App Mean for You
Episode 701
Ralph and Lauren dive deep into the evolving role of AI within Meta’s ecosystem—particularly focusing on the implications of Meta’s $65 billion AI in…
1 year, 4 months ago
The Least Sexy Task in Marketing You Must Do Now!
Episode 700
Ralph Burns and Lauren Petrullo dive into the “ugly duckling” of digital advertising: tracking. Lauren reveals her own messy Meta event setup and why…
1 year, 4 months ago
Beauty & Wellness Creative Domination: The 3-Step Formula
Episode 699
Ralph Burns welcomes back creative powerhouse Lauren Schwartz, Paid Media Creative Expert and founder of The Loft 325. Together, they break down the …
1 year, 5 months ago
[Case Study]: 5 Steps to High-Converting On-Brand Beauty & Wellness Ads
Episode 698
Ralph Burns and Lauren Schwartz return for the third installment of the Beauty Brand Scaling Series—and it’s their most tactical one yet. They pull b…
1 year, 5 months ago
[Breaking]: How to Test (& De-Dupe) Meta Advantage+ Campaigns with 100% Accuracy
Episode 697
In this special Tier 11 lab episode, Ralph Burns and John Moran pull back the curtain on a powerful new Meta ad tactic: the CAPI import strategy. Lea…
1 year, 5 months ago
What’s Working Now: Meta Andromeda Update, TikTok Shop Ads & Pornhub Ads?
Episode 696
Ralph and Lauren pull back the curtain on Meta’s latest Advantage+ transformation, powered by the underreported Andromeda algorithm. With Meta silent…
1 year, 5 months ago
Selling Your Agency for $10M+: The Untold Obstacles Revealed with Chris Martinez
Episode 695
Ralph and Lauren sit down with Chris Martinez—founder of Bloom Partners and architect behind Agency Freedom Live—to expose what’s really wrong with t…
1 year, 5 months ago