Podcast Episodes
Back to SearchHow to Stay Relevant as a Marketer in the World of AI with Mark Schaefer
Episode 261
#261 AI & Creativity | In this episode, Dave is joined by Mark Schaefer, marketing strategist, keynote speaker, and author of 11 books, including his latest, Audacious: How Humans Win in an AI Market…
Published on 5 months, 2 weeks ago
Inside Atlassian’s Product Marketing Strategy: Team Structure, Metrics, and Execution with Matt De Vincentis
Episode 260
#260 Product Marketing | Dave is joined by Matt De Vincentis, VP of Product Marketing at Atlassian. With a background that spans engineering, product marketing, and leadership at companies like VMwar…
Published on 5 months, 2 weeks ago
B2B Ad Campaigns: Real Test Results from 7 Channels with Pranav Piyush
Episode 259
#259 Paid Ads | In this episode, Dave is joined by Pranav Piyush, founder and CEO of Paramark, a platform helping B2B marketers run real experiments to measure ad performance. Pranav brings a sharp p…
Published on 5 months, 3 weeks ago
Why I Love Marketing (Quick Voice Note From Dave)
Episode 258
Dave here. Interrupting the regular podcast feed for a 3 minute story and rant about why I love the job of marketing and what it might mean in a world where AI is advancing so rapidly and changing th…
Published on 5 months, 3 weeks ago
The Future of B2B Marketing: AI, Execution, and Craft with Kieran Flanagan
Episode 257
#257 AI Strategy | Dave is joined by Kieran Flanagan, SVP of Marketing at HubSpot and former CMO at Zapier. Kieran is a rare blend of technical operator, creative strategist, and team builder. He’s s…
Published on 5 months, 3 weeks ago
Email Deliverability: What Every B2B Marketer Needs to Know
Episode 256
#256 Email Deliverability | In this episode, Dan is joined by Sarah McNamara, Revenue Operations & GTM Strategy Lead at Vector, and Alex Fine, co-founder of Understory, an agency helping B2B SaaS com…
Published on 5 months, 3 weeks ago
How to Structure and Lead a Full-Funnel B2B Marketing Org with Kelly Hopping
Episode 255
#255 Leadership | In this episode, Dave is joined by Kelly Hopping, CMO of Demandbase, a B2B company known for pioneering account-based marketing. Kelly leads a 70+ person marketing org that spans br…
Published on 6 months ago
How to Get Sales on Board with Your Marketing Content with Kira Federer, VP of SMB Marketing at Paramount Advertising
Episode 254
#254 Brand | In this episode, Dave sits down with Kira Federer, VP of SMB Marketing at Paramount Advertising, and formerly at companies like Reddit and Glassdoor. Kira shares her journey from sales t…
Published on 6 months ago
Mastering Lifecycle Marketing: Real-World Tactics from Leading B2B Teams
Episode 253
#253 Lifecycle Marketing | In this episode, we’re joined by two expert lifecycle marketers: Charlotte Hardin, Lifecycle Marketing Manager at Rebuy Engine, and Naomi West, Senior Product Manager at Cu…
Published on 6 months, 1 week ago
Category Creation Playbook: How to Be Irreplaceable in B2B Marketing (with Josh Lowman)
Episode 252
#252 Category Creation | Dave is joined by Josh Lowman, Founder and Creative Director of Gold Front, a category design studio that’s worked with brands like Uber, Notion, and Qualtrics. Josh is a lea…
Published on 6 months, 1 week ago