Podcast Episodes
Back to Search#37: Win/Loss Analysis, why people buy, why they leave, and fixing leaks in your funnel
Episode 37
Win/loss analysis is one of the most important tools B2B marketers can be using to get insight and drive revenue across the company. Dave sits down w…
3 years, 8 months ago
#36: Community is so hot right now in B2B marketing, what defines a successful community, & more with Common Room COO Jake Randall
Episode 36
Dave is joined by Common Room COO Jake Randall to talk about B2B community building, why top companies like dbt Labs, Asana, Figma, Notion and more a…
3 years, 8 months ago
#35: Leela Srinivasan (CMO at Checkout.com, former CMO at Momentive.ai aka SurveyMonkey)
Episode 35
Dave talks to Leela Srinivasan, who is now CMO at Checkout.com during her time as CMO at Survey Monkey in 2020. Leela broke down her marketing rhythm…
3 years, 8 months ago
Marketing budget benchmarks, SaaStr 2022, thought leadership, where to start with demand gen programs, why everyone is talking about community & more
Episode 34
Dave is joined by Shauntle Barley, Director of Marketing at Demandwell, and Egan Montgomery, Director of Go-To-Market at High Alpha for a conversatio…
3 years, 8 months ago
April Dunford on Marketing Strategy and Positioning Yourself to Win
Episode 33
Dave interviews "Obviously Awesome" author and positioning expert April Dunford.
Work in B2B marketing? Join 3,000 marketing pros in the private Exit …
3 years, 9 months ago
Think Like A Media Company (30 Minute Marketing Strategy Discussion)
Episode 32
Dave is in interviewed by Goldcast founder Palash Soni about this idea that B2B marketing teams should be thinking like media companies. They share w…
3 years, 9 months ago
Gong CMO Udi Ledergor, 5x Marketing Leader at B2B Startups
Episode 31
Dave is joined by Gong CMO Udi Ledergor.
He's a five-time Marketing leader at B2B start-ups and is currently the CMO at Gong, the Revenue Intelligenc…
3 years, 9 months ago
The Future of Events, Digital Events, and Founder Marketing Lessons with Goldcast CEO Palash Soni
Episode 30
Dave is joined by Goldcast Founder & CEO Palash Soni. Goldcast helps B2B marketers at companies like Toast, Github, Drift, Salesloft, and Starburst r…
3 years, 9 months ago
Buying Shopify Apps, Seeking Wisdom, Startup Marketing Lessons (with Henry Johnson)
Episode 29
Dave is joined by Henry Johnson. Henry is an ex Software Sales rep that recently made the jump to be a full time entrepreneur and now owns a Shopify…
3 years, 9 months ago
Making LinkedIn Work -- with Daniel Murray creator of The Marketing Millennials
Episode 28
Dave and Daniel Murray (Founder, Marketing Millennials and Head of Media at Sales Impact Academy) spend an hour talking LinkedIn strategy for B2B mar…
3 years, 10 months ago