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Insights from the WARC Awards – using data to spark creativity
Episode 172
The second episode in a special three-part series that looks at creative effectiveness through the lens of the winners of 2023 WARC Awards. This week…
2 years, 11 months ago
Learnings from SXSW Sydney – investing in creativity
Episode 171
WARC’s Rica Facundo discusses the learnings from SXSW Sydney with WPP Australia and New Zealand’s President Rose Herceg, and Chief Strategy Officer K…
2 years, 11 months ago
Insights from the WARC Awards – product solutions to marketing challenges
Episode 170
The first episode in a special three-part series that looks at creative effectiveness through the lens of the winners of 2023 WARC Awards.
This week,…
2 years, 11 months ago
3 in 15: Retail media's path to consolidation
Episode 169
WARC’s David Tiltman and Alex Brownsell unpack the latest Global Ad Trends report on retail media. They discuss retail media’s ad spend numbers, whic…
3 years ago
Stories behind winning campaigns at the Marketing Society Awards
Episode 168
This week WARC’s Anna Hamill shares insights from some of the stand out cases from this year’s Marketing Society Awards. This episode features three …
3 years ago
WARC x IPA EffWorks: Why relevance rules and the case for marketing as an investment
Episode 167
The final episode of the WARC Podcast from EffWorks 2023. Lena Roland, Head of Content for WARC Strategy, is joined by EssenceMediacomX’s Chief Trans…
3 years ago
WARC x IPA EffWorks: 10 years of Long & Short, plus Unilever on retail media
Episode 166
The second of three daily episodes of the WARC Podcast from EffWorks 2023. Anna Hamill, WARC’s senior editor for brands, is joined by marketing effec…
3 years ago
WARC x IPA EffWorks: Brands & pricing power, plus digital creative excellence
Episode 165
The first of three daily episodes of the WARC Podcast from EffWorks 2023.
Catherine Driscoll, WARC's Commissioning Editor EMEA, is joined by Laurenc…
3 years ago
The Future of Strategy and why marketers need a reality check
Episode 164
This week WARC’s Lena Roland talks about the future of strategy with Richard Huntington, CSO at Saatchi & Saatchi and Mark Hadfield, founder of Meet …
3 years ago
How to bring bravery back to strategy
Episode 163
This week, WARC's Ann Marie Kerwin talks about bravery in strategy with Elizabeth Paul, chief strategy officer at The Martin Agency and Tomas Gonsorc…
3 years ago