Podcast Episodes

How To Get Massive Reach on LinkedIn in 2024

Season 1 Episode 2640

In episode #2640, We discuss strategies for achieving massive reach on LinkedIn in 2024. We highlight the effectiveness of long-form text posts, which tend to outperform videos or long-form text acco…

Published on 2 years ago

$3.4B Thrasio Goes Bankrupt - What You Can Learn

Season 1 Episode 2639

In episode #2639, We discuss the recent bankruptcy of Thrasio, a $3.4 billion aggregator that acquired Amazon businesses. We talk about the risks of relying too heavily on one formula or platform and…

Published on 2 years ago

Performance marketing is NOT an investment. THIS is.

Season 1 Episode 2638

In episode #2638, We discuss the concept of performance marketing and whether it should be considered an investment. We reference a podcast with Airbnb CEO Brian Chesky, who decided to temporarily st…

Published on 2 years ago

This Is The Largest Opportunity & Biggest Miss When It Comes To Leads

Season 1 Episode 2637

In episode #2637, We discuss the importance of smart prioritization and warm leads in sales development. We emphasize the need for sales representatives to be more thoughtful and personalized in thei…

Published on 2 years ago

How Google and Meta Are Using AI To Make Ads Easier For You

Episode 2636

In episode #2636, We discuss how Google and Meta are using AI to make advertising easier and more effective. We highlight features such as Performance Max and Advantage Plus that automate campaigns a…

Published on 2 years ago

How Mark Moss Made $1M in 20 days Without Paid Ads

Mark Moss discusses his journey as a content creator and the success he has achieved on YouTube. He shares his strategies for creating engaging content, including using storytelling and copywriting t…

Published on 2 years ago

How We're Changing Up Marketing School in 2024

Episode 2635

In episode #2635, We discuss the evolution of our podcast, Marketing School, and why we are planning to change its format in 2024. We started with short daily episodes and now, we plan to shift to lo…

Published on 2 years ago

Reddit Goes From 69M Visits/Mo To 200M Visits/Mo

Episode 2634

In episode #2634, We discuss how Reddit's organic traffic increased from 69 million to 200 million visits per month. They attribute this growth to Reddit's user-generated content (UGC) and its voting…

Published on 2 years ago

Steven Bartlett's Insane YouTube Process (Millions of Views Per Video)

Episode 2633

In episode #2633, We explore Stephen Bartlett's YouTube process, where he consistently generates millions of views per video. Our analysis centers on Bartlett's content strategy, which involves creat…

Published on 2 years ago

Why You Don't Have an Audience

Episode 2632

In episode #2632, We discuss why many people struggle to build an audience and offer tips on overcoming this challenge. We emphasize the importance of creating unique and fresh content that stands ou…

Published on 2 years ago