Episode 2618
In episode #2618, We delve into the question of whether agencies are ready for roll-ups, the process of acquiring and merging multiple companies in the same industry. We highlight the potential advan…
Published on 2 years, 1 month ago
Episode 2617
In episode #2617, We discuss the difference between old and new content marketing strategies. We highlight that classic content marketing is informed by keyword research and focuses on SEO, while mod…
Published on 2 years, 1 month ago
Episode 2616
In episode #2616, We discuss the future of the SEO industry in light of advancements in AI technology. While some believe that AI could render SEO extinct, We argue that SEO will evolve rather than d…
Published on 2 years, 1 month ago
Episode 2615
In episode #2615, We discuss the websites that dominate when it comes to affiliate rankings. We highlight Reddit as the most popular product review domain on the English-speaking internet, ranking in…
Published on 2 years, 1 month ago
Episode 2614
In episode #2614, We discuss the potential of TikTok shops as the next big opportunity in e-commerce. We highlight the growing number of Americans buying products on TikTok and the platform's push to…
Published on 2 years, 1 month ago
Episode 2613
In episode #2613, We discuss Amazon's fastest-growing business segment. We're excited to highlight the impressive growth rate of Amazon's advertising services, as it's outpacing its online stores and…
Published on 2 years, 1 month ago
In this episode, We discuss the recent ousting of Sam Altman, co-founder of OpenAI, and the lessons that can be learned from a business and marketing perspective. Sam Altman was fired by the company …
Published on 2 years, 1 month ago
Episode 2612
In episode #2612, We discuss the importance of understanding that social media platforms hold the power when it comes to growing our audience. We highlight the importance of adapting to new features …
Published on 2 years, 1 month ago
Episode 2611
In episode #2611, We discuss the lessons we learned from top YouTubers about YouTube marketing. We emphasize that the number of subscribers is not as important as the quality of our content. Consiste…
Published on 2 years, 1 month ago
Episode 2610
In episode #2610, We discuss the effectiveness of LinkedIn Thought Leader Ads in driving leads. We share our experiences with running these ads and highlight the importance of soft conversions, such …
Published on 2 years, 1 month ago
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