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NYT Sues OpenAI and Microsoft for Billions, The Quickest Way to Get More Traffic Using AI, The Best Marketing Strategies for Solopreneurs
Season 1 Episode 2657
In episode #2657, We discuss the recent lawsuit filed by the New York Times against OpenAI and Microsoft, delving into the lawsuit's details. It alleges that OpenAI used over 100 million tokens to cr…
Published on 1 year, 11 months ago
Why Machine Learning Sucks for Predicting Ad Success & What Big Media Layoffs Mean for Marketing
Season 1 Episode 2656
In episode #2656, we discuss a paper that reveals the limitations of sophisticated ad engagement propensity scoring techniques. Emphasizing the importance of creativity and the need to add a unique s…
Published on 1 year, 11 months ago
Are Google Ads Still Worth It?, AI for Paid Ads, and Paying for Coaches Doesn't Make Sense (Reactions)
Season 1 Episode 2655
In episode #2655, we discuss the effectiveness of Google Ads and the value of business coaches. We break down the data on Google Ads, including click-through rates, conversion rates, and revenue gene…
Published on 1 year, 11 months ago
The Exclusive Credit Card Made for Creators | Eric Wei
Season 1
Eric Wei, co-founder of Karat, discusses the challenges that creators face in the financial ecosystem and how Karat aims to provide financial services tailored to their needs. Eric Wei also talks abo…
Published on 1 year, 11 months ago
Year in Review: Marketing Breakthroughs and Lessons (Experiments)
Season 1 Episode 2654
In episode #2654, we delve into our marketing breakthroughs and lessons learned from the past year. We emphasize the crucial role of programmatic SEO and the power of leveraging AI tools. However, we…
Published on 1 year, 11 months ago
What Ranking #1 on Google REALLY means (the unseen benefits of SEO) (Marketing 101)
Season 1 Episode 2653
In episode #2653, we delve into a strategic approach to guide customers past other products and stimulate impulse purchases. Emphasizing the significance of upselling and elevating average order valu…
Published on 1 year, 11 months ago
Secret Marketing Statistics To Arm You for 2024 (Millions of Data Points) (Trends)
Season 1 Episode 2652
In episode #2652, we delve into the evolving landscape of organic social media reach. Analyzing data from 15,000 social media profiles over the past three years, we uncover key insights. Our discussi…
Published on 2 years ago
THIS might disrupt the $2.2B SEO industry completely (Generative Engine Optimization) (AI Corner)
Season 1 Episode 2651
In episode #2651, we discuss the concept of Generative Engine Optimization (GEO) and its potential impact on the future of SEO. We explore a 19-page document that highlights the potential impact of G…
Published on 2 years ago
Cutting Interest Rates in 2024, How the 'All-In' Podcast Dominated Silicon Valley, The Risks of Becoming a Full-time Creator (Reactions Dec 2023 Week 3)
Season 1 Episode 2650
In episode #2650, we share our thoughts on the impact of interest rates on the economy and marketing, the growth of the "All In" podcast, and its potential as a media company. Additionally, we discus…
Published on 2 years ago
Wikipedia's SEO Strategy, 2024 Marketing Predictions, Iman Ghadzi's Secret to 100M Views, and If Blogging Is Still Worth It (Marketing 101 Dec 2023 Week 3)
Season 1 Episode 2649
In episode #2649, we explore why Wikipedia consistently ranks at the top of Google, the effectiveness of Google paid ads, and the rise of identity layering in marketing. We also make predictions for …
Published on 2 years ago