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Dealing with Nigeria’s Toughest Customers
Dealing with Nigeria’s Toughest Customers

Let's talk about something nobody really teaches us in business school or at the office: how to handle difficult customers. 

Whether you are running a…

3 months, 2 weeks ago

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The Soft Close: How to Close Deals Without Being Pushy
The Soft Close: How to Close Deals Without Being Pushy

I’m writing this today because I’ve noticed a recurring problem: many Nigerian business owners, entrepreneurs, and self-employed professionals haven'…

3 months, 2 weeks ago

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Why Screaming Won't Close Big Deals Faster
Why Screaming Won't Close Big Deals Faster

How many deals did you close this week? How many did you close today? Yesterday? Last week?

If you are a sales manager, business owner, or territory m…

3 months, 2 weeks ago

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Mastering the Process: A Listener’s Journey to Better Sales
Mastering the Process: A Listener’s Journey to Better Sales

Hello everyone, my name is Othniel. As a longtime listener of the podcast sales for the Nigerian business person/ Sales and Marketing with Tav, I wan…

3 months, 2 weeks ago

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The Truth Behind "Overnight" Success
The Truth Behind "Overnight" Success

I see a lot of tension in the entrepreneurial space lately between the desire to build a career and the desperate urge to "blow," "hammer," or arrive…

3 months, 2 weeks ago

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How to Start Business Conversations with People You Don’t Know
How to Start Business Conversations with People You Don’t Know

I’ve been noticing something interesting lately. As I scroll through my WhatsApp messages, the quality of the outreach I’m receiving from Nigerian bu…

3 months, 2 weeks ago

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Don't Guess What They Want: How Making Assumptions Kills Your Sales
Don't Guess What They Want: How Making Assumptions Kills Your Sales

Are you struggling to grow your business or hitting a ceiling in your career? The truth is, many Nigerian business owners and salespeople are failing…

3 months, 2 weeks ago

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Stop Making Excuses and Start Making Money
Stop Making Excuses and Start Making Money

Stop worrying about "spiritual alignment" and "mental head trash." I know that might sound harsh, especially if you’ve been listening to the podcast …

3 months, 2 weeks ago

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Why Your Customers Pay Competitors More for the Exact Same Product
Why Your Customers Pay Competitors More for the Exact Same Product

To all my fellow Nigerian business owners and sales professionals, I have a message you need to hear: you have a superpower, and it is your subject m…

3 months, 3 weeks ago

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Sliding into the DM is a "Boss Move": Why the Pro Always Reaches Out First
Sliding into the DM is a "Boss Move": Why the Pro Always Reaches Out First

This happens a lot! a Nigerian business owner or salesperson puts up a great post on LinkedIn, Instagram, or TikTok to stay accessible to their audie…

3 months, 3 weeks ago

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