Podcast Episodes
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Creating Podcast Subscription Awareness
Episode 39
This week, Bryan comes at things from a different perspective, specifically that of the ways that the podcaster and audience interact. From how we convert a follow to a subscriber, to weighing and pr…
Published on 3 years ago
The Current State of Subscription Podcasting
Episode 38
This week on the Sounds Profitable Deep Dive, Bryan Barletta is joined by SoundStack CEO Jon Stephenson to embark on a three-part journey through what the audio-as-a-service company has to offer. Tun…
Published on 3 years ago
Apple Podcasts is using machine learning to tag episodes and 7 other stories
Episode 37
This Week: Apple Podcasts is using machine learning to tag episodes, IAB to require annual recertification, Edison Research shares Share of Ear Q3 statistic, and Headliner announces automated YouTube…
Published on 3 years ago
Podcasting, Audiobooks, And The Third Thing
Episode 36
Podcasts and Audiobooks are crossing the streams of spoken word content - what else is possible? This week, Tom Webster looks at ideas for hybrid non-fiction content that could open up whole new sour…
Published on 3 years, 1 month ago
Why Sports Podcasts Could Be a Slam Dunk for Advertisers... & 6 Other Stories
Episode 35
This week: Why sports podcasts are a slam dunk for podcast advertisers, our quarterly earnings roundup, how the buy-side of advertising defines ‘premium’ content, how podcast advertisers are embracin…
Published on 3 years, 1 month ago
Is It Time To Rethink Promo Codes?
Episode 32
What’s the episode about: If you’re a long time podcast listener, you’re probably familiar with promo codes. In this episode, we discuss how impactful they really are. And, is it possible that they c…
Published on 3 years, 1 month ago
Radio's Seven Warnings For The Podcast Industry: Part 2
Episode 34
This week, Tom continues his thoughts from last week about what Podcasting can learn from Radio’s worst mistakes. Credits: Written by Tom WebsterEdited by Tom WebsterProduced with Spooler.fmHosted w…
Published on 3 years, 1 month ago
Amazon Music Adds Entire Music Catalog, Ad-Free Podcasts & 6 Other Stories
Episode 33
This week: Amazon Prime users get ad-free podcasts and music, Buzzsprout combats email spam, new ad placements at Apple cause brand safety issue, and a roundup of the three new podcast research studi…
Published on 3 years, 1 month ago
Radio's Seven Warnings For The Podcast Industry: Part 1
Episode 31
This week we kick off a two part series on the lessons that podcasting can take from radio's struggles. Credits: Written by Tom WebsterEdited by Tom WebsterProduced with Spooler.fmHosted with Omny …
Published on 3 years, 1 month ago
How Podcast Networks are Making Their Own Rules for Political Advertising & 5 Other Stories
Episode 30
This week: A birds-eye view of how podcasting is doing political ads this year, Spotify stock drops after announcing price increase, podcast companies discuss diversity at Advertising Week and the IA…
Published on 3 years, 1 month ago