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BBC Sounds' Q3, YouTube Sponsorships are Up, & More
Episode 681
Today in the business of podcasting: YouTube sponsorships are on the rise, BBC Sounds has their Q3 report, Audacy has a new State of Audio, Solar ran ads in a theater chain, and a new report finds e-…
Published on 2 months, 1 week ago
How YouTube DAI Changes Upfronts, Lessons from SXSW Sydney, & More
Episode 680
Today in the business of podcasting: Adam Bowie on the Spotify Netflix deal, how YouTube's dynamic brand insertion tool could change upfronts in 2026, Netflix's Still Watching report, and 11 lessons …
Published on 2 months, 1 week ago
A Blindingly Obvious Opportunity for Podcast Revenue Growth
Episode 679
Podcasting's reach has grown quite a bit over the years, but several fruitful demographics still remain untapped.
Written and narrated by Tom Webster
Edited by Bryan Barletta and Gavin Gaddis
Audio edi…
Published on 2 months, 1 week ago
IAB Moves Newsfronts, Spooler x Pantheon Media, & More
Episode 678
Today in the business of podcasting: Spooler and Pantheon discuss their collaboration, why Netflix should buy Spotify, a look at audio's discussion during Programmatic I/O in New York, what Joining a…
Published on 2 months, 1 week ago
NRF Projects Healthy Holidays, Research Fueling Creativity, & More
Episode 677
Today in the business of podcasting: the collaboration that goes into making The Hidden Third, using research as your podcast creative partner, legacy media's dismissive attitude towards content crea…
Published on 2 months, 1 week ago
Spotify's Video Distribution Deals, Students Critique AI Podcasts, & More
Episode 676
Today in the business of podcasting: Spotify distributes video podcasts to Netflix and Samsung TV Plus, LiveRead.io and Companion discuss their collaboration, NYU students discuss AI generated podcas…
Published on 2 months, 1 week ago
Advertising to Advertisers, The Ringer 🔜 Samsung TVs, & More
Episode 675
Today in the business of podcasting: Spotify launches first FAST channel, ICE ads keep appearing on incongruous content in streaming services, advertisers advertise to advertisers at AWNY, an op-ed o…
Published on 2 months, 2 weeks ago
What Makes Armchair Expert a Great Podcast
Episode 674
A breakdown of the simple psychology behind Dax Shepard’s interview style.
Written and narrated by Tom Webster
Edited by Bryan Barletta and Gavin Gaddis
Audio editing by Gavin Gaddis
Find the full articl…
Published on 2 months, 2 weeks ago
Measurement's Upfront Moment, $1,600 Netflix Subscribers, & More
Episode 673
Today in the business of podcasting: Measurement is having a moment at IAB Upfronts, MrBeast launches clipping company, the divide with content creators and AI, Netflix's $1,600 subscribers, SSRS acq…
Published on 2 months, 2 weeks ago
Spotify’s Netflix Podcast Partnership, New EU Podcast Law, & More
Episode 672
Today in the business of podcasting: Spotify to air video podcasts on Netflix, LiveRead.io and Companion talk collaboration, students discuss AI generated podcasts, new EU law on political advertisem…
Published on 2 months, 2 weeks ago