Podcast Episodes
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The Hidden Cost of Ad-Skipping
Episode 376
A look at the efficacy of podcast advertising and what the true impact of enabling further skipping entails.
Written and narrated by Tom WebsterAudio edited by Newton SchottelkotteHosted by Spreaker
So…
Published on 1 year, 4 months ago
Top Podcast Q2 Performance, Web Browser Regulation, & More
Episode 375
Here's what you need to know for this week in the business of podcasting: Q2 advertising benchmarks for podcasting, why video creators are cautious about AI, and the question of web browser regulatio…
Published on 1 year, 4 months ago
Acast Q2 Goes for Gold, Pacific Content 🔜 Lower Street, & More
Episode 374
Here's what you need to know for this week in the business of podcasting: how brands are handling the Olympics, Acast's growth trajectory, and the truth about third-party cookies.
Find links to every …
Published on 1 year, 4 months ago
Ethics for AI 🔊 Advertising, Google Keeping Cookies, & More
Episode 373
Here's what you need to know for this week in the business of podcasting: a Q2 advertising roundup, Google set to (maybe) keep cookies, and why influencers are upping their rates.
Find links to every …
Published on 1 year, 4 months ago
New IDs in Podcasting, Micro-Influencer Rates 📈, & More
Episode 372
Here's what you need to know for this week in the business of podcasting: back to school shopping, a first look at Critical Role's new show, and growth in micro-influencer rates.
Find links to every a…
Published on 1 year, 4 months ago
Spotify's New Ad Manager, U.S. Political Advertising Shakeup, & More
Episode 371
Here's what you need to know for this week in the business of podcasting: a newly branded Spotify ads manager, a roundup of Q2 earnings, and what Black podcast fans are listening to.
Find links to eve…
Published on 1 year, 4 months ago
Educational Opportunities for the Podcast Industry
Episode 371
Podcasting is brimming with opportunities, and we’re aiming to help others know how to find them. From free webinars, to good old print media.
Written and narrated by Tom WebsterAudio edited by Newton…
Published on 1 year, 4 months ago
Google Keeps 🍪(Kinda), Spotify's Q2, & More
Episode 370
Here's what you need to know for this week in the business of podcasting: Google might keep cookies, Spotify's Q2 earnings, and what is MMM?
Find links to every article mentioned and the full write-up…
Published on 1 year, 4 months ago
AI Ethics for Ads, Podcasting's Olympic Potential, & More
Episode 369
Here's what you need to know for this week in the business of podcasting: new ethics guides for AI advertising, audio's role in women's sports fandom, and a check-in with ads on Netflix.
Find links to…
Published on 1 year, 4 months ago
Platforms Fight to Stay Brand Safe, Programmatic’s Future, and More
Episode 368
Here's what you need to know for this week in the business of podcasting: the fight against misinformation, why podcasting sees a future in sports, and how to find your show's best bits.
Find links to…
Published on 1 year, 4 months ago