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Earnings Call Roundup, Australia's Audio Advertising Revenue, & More.
Episode 275
Here's what you need to know for today in the business of podcasting: A new batch of earnings calls rounds out the financial data for major podcast players in 2024, and numbers look good. IAB Austral…
Published on 1 year, 4 months ago
Making Space for Podcasting @ SXSW, Decision-Makers Listen to Podcasts, & More
Episode 274
Here's what you need to know for this week in the business of podcasting:
How Podcasting is Making ITself Known at SXSW "Trojan-horse style"Radio and Podcasts Deliver Decision-Makers to B2B Marketing…
Published on 1 year, 4 months ago
Podcasting's Attribution Gap, Untapped Rural Listeners, & More
Episode 273
Here's what you need to know for today in the business of podcasting: Edison Research discusses data showing podcasting's share of ear trends higher in urban areas than rural, podcasting's place in a…
Published on 1 year, 4 months ago
Turning Up Ad Audio, Canadian Podcasting's Continued Growth, & More
Episode 272
Here's what you need to know for today in the business of podcasting:
Radio Connects finds podcast growth continues steadily upwards with Canadian respondents 18+A recent report from Veritonic and Re…
Published on 1 year, 4 months ago
B2B's Spending Big on Podcasts, IAB Australia Tracks 21% Podcast Growth, & More
Episode 271
Today on your daily recap of news in the business of podcasting: Cumulus Media's Pierre Bouvard highlights how podcasting brings B2B marketers to descision-makers at comapanies, the future of TV upfr…
Published on 1 year, 4 months ago
Spotify's $10b Goal, Podcasting's SXSW Experiment, & More
Episode 270
Here's what you need to know for today in the business of podcasting: Digiday covers why media companies are pushing podcasts at this year's SXSW "Trojan-horse style," Spotify's Head of Sales for the…
Published on 1 year, 4 months ago
Making SXSW Count, Spreaker's Supporter Club, Podcasting with AI & More
Episode 269
Here's what you need to know for this week in the business of podcasting. As always, links to every story discussed can be found in this episode's full write-up, available here.
Our top stories:
Edwar…
Published on 1 year, 4 months ago
Your AI Co-Host, Temu's Sonic Branding Win, PodPod's Merger, & More
Episode 268
Here's what you need to know for today in the busienss of podcasting: PodPod will be merged into Campaign, Tom Webster writes on using AI as a podcast co-host, why Temu's Super Bowl ad is a sonic bra…
Published on 1 year, 4 months ago
Top Podcast Advertisers, Middle East Brand Safety, & More
Episode 267
Here's what you need to know for today in the business of podcasting. Top stories include Barometer and Next Broadcast Media teaming up to create a podcast brand safety tool for Arabic podcasts, 2024…
Published on 1 year, 4 months ago
Meet Your New Co-Host
Episode 266
A lot has been said about AI replacing human-made content. This week Tom Webster proposes a person-first future deploying AI-powered tools where they work best: as a support structure.
Written by Tom …
Published on 1 year, 4 months ago