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Podcast Ad Frequency Study, Forbes x Walmart Creator Upfront, & More

Podcast Ad Frequency Study, Forbes x Walmart Creator Upfront, & More


Episode 343


Here's what you need to know for today in the business of podcasting: Sounds Profitable's findings on ad frequency, how advertisers are misinformed about industry misinformation, and Forbes' first cr…


Published on 10 months, 3 weeks ago

Apple's Attribution Revamp, Side Hustlers ❤️ Podcasts, & More

Apple's Attribution Revamp, Side Hustlers ❤️ Podcasts, & More


Episode 342


Here's what you need to know for today in the business of podcasting: a hidden side-hustler audience, IAB's upcoming "Nothing will be thesame" conference, and Kosar sues podcasting company over a cer…


Published on 10 months, 4 weeks ago

Focusing Influencers @ Upfront, 🌏 Branded Podcasting's Growth, & More

Focusing Influencers @ Upfront, 🌏 Branded Podcasting's Growth, & More


Episode 341


Here's what you need to know for today in the business of podcasting: how the Food and Beverage industry has an opportunity with podcasting, YouTube's pitch to advertisers emphasizes creators' "star …


Published on 10 months, 4 weeks ago

Audio's Cross-Platform Power, Video on Spotify, & More

Audio's Cross-Platform Power, Video on Spotify, & More


Episode 341


Here's what you need to know for today in the business of podcasting: Audacy's new survey on cross-platform podcast advertising, Spotify rolls out video feeds for all podcasts, and how podcast budget…


Published on 11 months ago

Megaphone to Recertify, Audiences on Podcast Ads, & More

Megaphone to Recertify, Audiences on Podcast Ads, & More


Episode 340


Here's what you need to know for this week in the business of podcasting: Megaphone will work recertify its IAB status, Spotify launches a partnership with streaming service Nebula, and a new Canadia…


Published on 11 months ago

Tolerating Podcast Ads, SAG-AFTRA AI Waiver, & More

Tolerating Podcast Ads, SAG-AFTRA AI Waiver, & More


Episode 339


Here's what you need to know for today in the business of podcasting: how tolerant audiences really are of podcast advertising, a new memo for SAG-AFTRA members regarding AI, and how Gen Alpha kids a…


Published on 11 months ago

Discord Signs TuneIn, Canadian Tax on Foreign Streamers, & More

Discord Signs TuneIn, Canadian Tax on Foreign Streamers, & More


Episode 338


Here's what you need to know for today in the business of podcasting: a new Canadian legislation will tax foreign streamers, Discord partners with TuneIn to bring live radio to the platform, and Colg…


Published on 11 months ago

“My Audience Won’t Tolerate Advertising”

“My Audience Won’t Tolerate Advertising”


Episode 337


This week Tom Webster breaks down the upcoming Sounds Profitable study Ad Nauseam and what questions it aims to answer about podcast advertising.
Written by Tom WebsterAudio edited by Newton Schottelk…


Published on 11 months ago

Spotify Signs Nebula for Video, Kids' Podcasts Cut 📱Time, & More

Spotify Signs Nebula for Video, Kids' Podcasts Cut 📱Time, & More


Episode 336


Here's what you need to know for today in the business of podcasting: Spotify’s and Nebula are partnering to bring video essay content to the platform, why retailers hate that you buy big things on y…


Published on 11 months ago

Megaphone to Rejoin IAB, 🍁 Podcast Trend Report, & More

Megaphone to Rejoin IAB, 🍁 Podcast Trend Report, & More


Episode 335


Here's what you need to know for today in the business of podcasting: Spotify’s Megaphone will return to IAB certification, Triton Digital's 2024 Canadian podcasting report, and publishers and advert…


Published on 11 months, 1 week ago





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