Podcast Episodes

Always-on collaboration between AI and marketing with Devin Knysz, Salesforce

Season 7 Episode 743

Are marketers ready to relinquish some control and embrace a future where autonomous agents handle complex tasks and act as always-on collaborators?

Agility requires adapting to change while also ant…

Published on 3 months ago

Making frictionless payments a reality with Peter Galvin, NMI

Season 7 Episode 742

How do we future-proof the digital payment experience so it becomes invisible to customers—yet keep it working harder than ever for brands?
Agility requires a deep understanding of how technology can …

Published on 3 months ago

Managing your brand reputation in real-time with Jeff Hahn, Hahn Agency

Season 7 Episode 741

AI, real-time marketing, and influencer partnerships can be amazing ways to reach customers, but how do you manage the risk they could potentially bring to your brand and reputation—in an instant?

Ag…

Published on 3 months, 1 week ago

Navigating Build vs. Buy with Luv Kapur, Bit

Season 7 Episode 740

This episode is brought to you by Bit. In the age of AI, don’t just generate code - compose software. Bit helps you create and reuse independent components to build reliable, scalable applications. S…

Published on 3 months, 1 week ago

Doing Gen Z marketing right with Smita Wadhawan, Constant Contact

Season 7 Episode 739

Is your brand's marketing strategy feeling a little… seasoned? In today's social media landscape, clinging to outdated tactics can mean clinging to what was hot just last week. If you feel like it's …

Published on 3 months, 1 week ago

Building marketing strategy when change is the constant with Heidi Bullock, Tealium

Season 7 Episode 738

Successful marketers are able to anticipate and act on opportunities and trends, but what happens when the next 10 days can be as difficult to predict as the next 10 years?

Agility requires not only …

Published on 3 months, 1 week ago

Unlocking sustainable growth using AI with Bryan Gernert, Resonate

Season 7 Episode 737

Is artificial intelligence just another shiny toy for marketers, or is it the key to unlocking true agility and sustainable growth in today's turbulent landscape?

Agility requires not only rapid adap…

Published on 3 months, 2 weeks ago

Taking ROI models from confusion to clarity with Carlos Manalo, The Office of Experience

Season 7 Episode 736

Are your marketing investments driving real business value, or are you simply throwing money at the latest trends?

Agility means being able to react to change while knowing which strategies, processe…

Published on 3 months, 2 weeks ago

Creating a winning personalization and testing approach with Muqtadaa Miandara, Upbound Grou

Season 7 Episode 735

When it’s a struggle for marketers to even keep up with the latest trends, are brands truly keeping pace with their customers, or are they stuck playing catch-up with outdated strategies and technolo…

Published on 3 months, 2 weeks ago

Focusing on the marketing that matters with Tara Corey, Optimizely

Season 7 Episode 734

With so much noise around AI, changing customer expectations, and the ever-evolving martech landscape, how can marketing leaders avoid the noise to focus on what truly drives long-term value?

Agility…

Published on 3 months, 2 weeks ago