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#610: Unlocking greater customer loyalty with Aleksander Kaczmarek, CarTrawler
#610: Unlocking greater customer loyalty with Aleksander Kaczmarek, CarTrawler

Season 6 Episode 610

What if your loyalty program could tap into a $20 billion opportunity that most of your competitors are overlooking? Imagine increasing engagement by…

1 year, 6 months ago

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AI-powered DXPs and brand-aware personalized CX with Kathie Johnson, CMO at Sitecore
AI-powered DXPs and brand-aware personalized CX with Kathie Johnson, CMO at Sitecore

Season 6 Episode 609

How much time does your marketing team spend on repetitive tasks that could be automated? Imagine if AI could free up that time by creating brand-awa…

1 year, 6 months ago

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#609: AI-powered DXPs and brand-aware personalized CX with Kathie Johnson, CMO at Sitecore
#609: AI-powered DXPs and brand-aware personalized CX with Kathie Johnson, CMO at Sitecore

Season 6 Episode 609

How much time does your marketing team spend on repetitive tasks that could be automated? Imagine if AI could free up that time by creating brand-awa…

1 year, 6 months ago

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Why the C-Suite needs to pay more attention to social media, with Dr. Antonis Papatsaras, Hootsuite
Why the C-Suite needs to pay more attention to social media, with Dr. Antonis Papatsaras, Hootsuite

Season 6 Episode 608

Are outdated views on social media holding your brand back? With over 5 billion active users, neglecting social channels might be costing you more th…

1 year, 6 months ago

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#608: Why the C-Suite needs to pay more attention to social media, with Dr. Antonis Papatsaras, Hootsuite
#608: Why the C-Suite needs to pay more attention to social media, with Dr. Antonis Papatsaras, Hootsuite

Season 6 Episode 608

Are outdated views on social media holding your brand back? With over 5 billion active users, neglecting social channels might be costing you more th…

1 year, 6 months ago

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Preparing for tiktokified journeys and the search generative experience with Izabela Misiorny, Siteimprove
Preparing for tiktokified journeys and the search generative experience with Izabela Misiorny, Siteimprove

Season 6 Episode 607

Is your marketing team ready for the future? As the lines between physical and digital blur, and buyer journeys become more non-linear than ever, tho…

1 year, 6 months ago

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#607: Preparing for tiktokified journeys and the search generative experience with Izabela Misiorny, Siteimprove
#607: Preparing for tiktokified journeys and the search generative experience with Izabela Misiorny, Siteimprove

Season 6 Episode 607

Is your marketing team ready for the future? As the lines between physical and digital blur, and buyer journeys become more non-linear than ever, tho…

1 year, 6 months ago

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Connecting experimentation to business outcomes across the journey with Vijay Ganesan, Optimizely
Connecting experimentation to business outcomes across the journey with Vijay Ganesan, Optimizely

Season 6 Episode 606

How do you know if your marketing efforts are actually driving real business outcomes? Imagine being able to tie every experiment, campaign, and vari…

1 year, 6 months ago

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#606: Connecting experimentation to business outcomes across the journey with Vijay Ganesan, Optimizely
#606: Connecting experimentation to business outcomes across the journey with Vijay Ganesan, Optimizely

Season 6 Episode 606

How do you know if your marketing efforts are actually driving real business outcomes? Imagine being able to tie every experiment, campaign, and vari…

1 year, 6 months ago

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AI agents working across the marketing workflow with Kevin Li, Optimizely
AI agents working across the marketing workflow with Kevin Li, Optimizely

Season 6 Episode 605

What if your AI assistant could do more than just generate content? Imagine an AI agent that works across your entire marketing workflow, enhancing b…

1 year, 7 months ago

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