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B2C expectations of B2B ecommerce, with Carlos Manalo and Stratton Cherouny of The Office of Experience
Season 2 Episode 334
Whether you work for a B2B or a B2C company, when you stop working every day, you are also a consumer. And because of this, our behaviors as B2B buye…
2 years, 10 months ago
The power of sharing stories of both success and failure, with Ben Albert, Balbert Marketing
Season 2 Episode 333
Today we’re going to talk about learning from others and the importance of sharing stories so that both you and others can learn from your successes …
2 years, 10 months ago
The Value of the Candidate Experience with Sue Keith, Corporate Vice President at Ceres Talent
Season 2 Episode 332
In this special episode, brought to you by Ceres Talent, we’re going to talk about the value of the candidate experience in times where there are ple…
2 years, 10 months ago
Retail Media Networks and First Party Data Strategies with Mary Matyas, MediaMath
Season 2 Episode 331
Today we’re going to talk about retail media networks, their benefits and drawbacks, and how they fit in a post-cookie first-party data world.
To help…
2 years, 10 months ago
Improving processes to get better marketing results with Shafqat Islam, Chief Marketing Officer, Optimizely
Season 2 Episode 330
Today we’re going to talk about how focusing on the processes and methods behind the work of marketing can help marketers be more effective and get b…
2 years, 10 months ago
Maximizing Your Digital Experience Platform, with Jaina Baumgartner, RDA
Season 2 Episode 329
As any marketer knows, it’s not enough to just have a good looking website. You need one that performs. It needs to provide relevant content, have th…
2 years, 10 months ago
Composable platforms and the ecommerce customer experience with Filippo Conforti, Founder & CEO of Commerce Layer
Season 2 Episode 328
Today we’re going to talk about modern ecommerce, and how composable platforms offer brands the ability to deliver a more unified customer experience…
2 years, 11 months ago
Public art and the future of work with Angela Anderson Adams, Arlington Economic Development
Season 2 Episode 327
Welcome to a special episode of the show brought to you in partnership with Arlington Economic Development, where we discuss issues related to the wo…
2 years, 11 months ago
The shared goal of customer centricity, with Amanda Ono, CHRO at Kroll
Season 2 Episode 326
Today we’re going to talk about customer centricity as a shared goal among leaders and employees.
To help me discuss this topic, I’d like to welcome A…
2 years, 11 months ago
Employee Experience in Tough Economic Times with Anne Jacoby, Spring Street Solutions
Season 2 Episode 325
Today we’re going to talk about maintaining a great employee experience during tough economic times, and maintaining morale when teams are stretched …
2 years, 11 months ago