Podcast Episodes
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How Our Deepest Fears Shape Our Approach to Business
Episode 95
David articulates five fears that tend to shape management style and impact decisions principals make for their firms.
5 years, 9 months ago
Objections to Specialization
Episode 94
In part two of their specialization conversation, David and Blair address six arguments they have heard from certain clients who toyed with the idea …
5 years, 9 months ago
Do Generalists Really Triumph Over Specialists?
Episode 93
David and Blair have experienced a backlash against experts, expertise, and specialization thanks to David Epstein's book, and they disagree on wheth…
5 years, 10 months ago
The Rungs You Can Reach on the Ladder of Lead Generation
Episode 92
Blair and David discuss three tiers of inbound and outbound marketing that firms should be using for new business development.
5 years, 10 months ago
The Journey From Generalist to Specialist
Episode 91
David and Blair address a listener request to go over the challenges that principals often go through once they decide to reposition their firm.
5 years, 11 months ago
How and When to Talk About Your Firm
Episode 90
Blair wonders if he's made an error in his efforts to prevent agencies from going into presentation mode during the sales process.
5 years, 11 months ago
Four Regrets You're About to Have
Episode 89
Blair predicts when we are through the COVID-19 pandemic and business is approaching normal (whatever that means), agency principals will look back w…
6 years ago
When to Shut Up and Listen and When to Speak Up
Episode 88
Blair and David, as two white business leaders, try talking about the traumatic and emotional yet very necessary changes happening now to end systemi…
6 years ago
Critical Questions Your New Business Person Should Be Able to Answer
Episode 87
David is frequently surprised by how many new business people have trouble answering five particular important questions about their jobs and their f…
6 years ago
The Hate Sandwich You're About to Eat
Episode 86
Blair gets David to share a part of his upcoming book about how all client relationships have a cycle of love-hate-love that we have to be prepared f…
6 years, 1 month ago