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What SVB's Collapse Means to Tech Marketers  -- Ian Kay // Fifth Third Bank
What SVB's Collapse Means to Tech Marketers -- Ian Kay // Fifth Third Bank

Episode 1544

Ian Kay, Executive Director at Fifth Third Bank, talks about the recent turbulence in the banking industry and what it means for the martech industry…

3 years, 2 months ago

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What the Heck Happened to SVB?!? -- Ian Kay // Fifth Third Bank
What the Heck Happened to SVB?!? -- Ian Kay // Fifth Third Bank

Episode 1543

What the heck happened to SVB?!? -- Ian Kay // Fifth Third Bank. Show Notes

Connect With: 

Ian Kay: Website // LinkedInThe MarTech Podcast: Email // Li…

3 years, 2 months ago

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The Future Product Placement -- Erin Schmidt // BENlabs
The Future Product Placement -- Erin Schmidt // BENlabs

Episode 1542

Erin Schmidt, Chief of Product Placement at BENlabs, talks about product placement. With platforms such as Amazon and Peacock offering in-show produc…

3 years, 2 months ago

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Measuring Product Placement in TV -- Erin Schmidt // BENlabs
Measuring Product Placement in TV -- Erin Schmidt // BENlabs

Episode 1541

Erin Schmidt, Chief of Product Placement at BENlabs, talks about product placement. When it comes to product placement, there are several variables t…

3 years, 2 months ago

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Technology-Driven Product Placement -- Erin Schmidt // BENlabs
Technology-Driven Product Placement -- Erin Schmidt // BENlabs

Episode 1540

Erin Schmidt, Chief of Product Placement at BENlabs, talks about product placement. While it may seem like a subtle and unobtrusive form of advertisi…

3 years, 2 months ago

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Do Marketers Need an MBA Today? -- Dr. Americus Reed // GBK Collective
Do Marketers Need an MBA Today? -- Dr. Americus Reed // GBK Collective

Episode 1539

GBK Collective’s Brand Strategist, Dr. Americus Reed, concludes discussions about identity and education. Most of us are constantly looking for ways …

3 years, 3 months ago

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Identity Loyalty Plays for Smart Marketers -- Dr. Americus Reed // GBK Collective
Identity Loyalty Plays for Smart Marketers -- Dr. Americus Reed // GBK Collective

Episode 1538

Dr. Americus Reed, GBK Collective’s Brand Strategist, talks about identity and education. Marketers have been experiencing a number of changes. Googl…

3 years, 3 months ago

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Does PR Convert into Qualified Leads? -- Michelle Songy // Press Hook
Does PR Convert into Qualified Leads? -- Michelle Songy // Press Hook

Episode 1537

Michelle Songy, CEO and Founder of Press Hook, talks about how artificial intelligence and big data are affecting the future of public relations. The…

3 years, 3 months ago

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How AI is Transforming PR -- Michelle Songy // Press Hook
How AI is Transforming PR -- Michelle Songy // Press Hook

Episode 1536

Michelle Songy, CEO and Founder of Press Hook, talks about how artificial intelligence and big data are affecting the future of public relations. In …

3 years, 3 months ago

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Automating the 4 Funnel Archetypes -- Jordan Mederich // DropFunnels
Automating the 4 Funnel Archetypes -- Jordan Mederich // DropFunnels

Episode 1535

Jordan Mederich, Founder of DropFunnels, talks about automating your marketing funnels. Having a strategy behind your sales funnel is crucial to ensu…

3 years, 3 months ago

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