Podcast Episodes
Back to Search
Using Persuasive Sales Bots -- Michael Solomon // Saint Josephs University
Episode 1553
Michael Solomon, Professor of Marketing at Saint Joseph’s University, concludes discussions on changes to how we communicate with our customers. The …
3 years, 2 months ago
Tomorrow’s Customer Experience -- Michael Solomon // Saint Josephs University
Episode 1552
Michael Solomon, Professor of Marketing at Saint Joseph’s University, talks about changes to how we communicate with our customers. Like customer nee…
3 years, 2 months ago
How Mean Girl’s Star Helped Fetch Rebrand -- Keely Jeppson // Fetch
Episode 1551
Keely Jeppson, Vice President of Engagement at Fetch, talks about what made the leading omnichannel performance marketing platform refresh its compan…
3 years, 2 months ago
Implementing Fetch’s B2C Rebrand -- Keely Jeppson // Fetch
Episode 1550
Keely Jeppson, Vice President of Engagement at Fetch, talks about what made the leading omnichannel performance marketing platform refresh its compan…
3 years, 2 months ago
The Strategy Behind Rebrand Fetch’s -- Keely Jeppson // Fetch
Episode 1549
Keely Jeppson, Vice President of Engagement at Fetch, talks about what made the leading omnichannel performance marketing platform refresh its compan…
3 years, 2 months ago
What is Salesforce and Should it Rebrand? -- Juan Mendoza // The MarTech Weekly
Episode 1548
Juan Mendoza, Founder and Editor of The Martech Weekly, talks about this month's martech news. Salesforce is an accomplished player in the martech fi…
3 years, 2 months ago
Crumbling Cookies & 1st Party Data -- Juan Mendoza // The MarTech Weekly
Episode 1547
Juan Mendoza, Founder and Editor of The Martech Weekly, talks about this month's martech news. Cookies were originally developed by Netscape, one of …
3 years, 2 months ago
The Evolution of B2B Customer Experience -- Michael McLaren // Merkle B2B
Episode 1546
Merkle B2B’s Global CEO, Michael McLaren, wraps up discussions on B2B marketing in 2022. Similar to the evolving nature of B2C customer experience, B…
3 years, 2 months ago
Rise of the Millennial B2B Decision Maker -- Michael McLaren // Merkle B2B
Episode 1545
Michael McLaren, Merkle B2B’s Global CEO, discusses B2B marketing in 2022. We’re moving into an age of millennial influenced marketing departments. W…
3 years, 2 months ago
What SVB's Collapse Means to Tech Marketers -- Ian Kay // Fifth Third Bank
Episode 1544
Ian Kay, Executive Director at Fifth Third Bank, talks about the recent turbulence in the banking industry and what it means for the martech industry…
3 years, 2 months ago