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S10E24 - Can’t Get Enough of That Wonderful Duff: Fake Hollywood Brands
Season 10 Episode 24
This week, we talk about fake Hollywood brands. Whenever directors need a prop and there is no paid product placement, they have to use fake products…
4 years, 7 months ago
S10E23 - Tombstone Tourists: The Growth of Cemetery Tourism
Season 10 Episode 23
This week, we explore cemetery tourism. Before the pandemic stopped travel in its tracks, graveyards were becoming tourist hotspots. Millions of peop…
4 years, 7 months ago
S10E22 - The Show Must Go On: Broadway Marketing
Season 10 Episode 22
This week, we head to Broadway. Every Broadway show is mounted with incredible risk and very few shows earn back their investments. But there are hug…
4 years, 7 months ago
S10E21 - Too Many Turk Brodas: Trading Card Marketing
Season 10 Episode 21
This week, we trace the history of trading cards. For over 150 years, companies have used trading cards to entice customers to buy their products. Fr…
4 years, 7 months ago
S10E20 - Bookmarks 2021
Season 10 Episode 20
This week, it’s our annual Bookmarks episode - where we tell you the fascinating stories that didn’t fit into our regular episodes. Including a littl…
4 years, 7 months ago
S10E18 - There’s Something About Mary: Mad Woman Mary Wells
Season 10 Episode 18
This week, we profile the remarkable career of, arguably, the most successful women in advertising - Mary Wells. She was a woman of firsts - the firs…
4 years, 8 months ago
S10E17 - Son of Crocodile Dundee: Nostalgia Advertising
Season 10 Episode 17
This week, we explore the use of nostalgia in advertising. For decades, advertisers have tapped collective memories in commercials, hoping those warm…
4 years, 8 months ago
S10E16 - I Can’t Believe I Ate The Whole Thing: Surviving The Ad Biz
Season 10 Episode 16
This week, we tell crazy stories from the world of advertising. High pressure, big money and impossible deadlines makes for some hilarious situations…
4 years, 8 months ago
S10E15 - Who Will Buy My Memories: Fan Club Marketing
Season 10 Episode 15
This week, we dive into the world of Fan Clubs. They are huge marketing tools for celebrities. We’ll track some of the earliest fan clubs, then compa…
4 years, 9 months ago
S10E14 - One Toke Over The Line: 50-Year Marketing Milestones
Season 10 Episode 14
This week, we talk about companies and products that turn 50 years old this year. Back in 1971, some of the best-selling products were created that a…
4 years, 9 months ago