Podcast Episodes
Back to SearchThe 70% Principle: Why It Knocks Procrastination Out of the Ball Park
If a job is worth doing, it's worth doing 70% right. You can always come back to do the 20% later. Yes, read it again, and no, the math isn't wrong.
…11 years, 1 month ago
How To Win Over Skeptical Clients (In Three Quick Steps)
Clients aren't always keen to accept our ideas?no matter how brilliant or workable. And we have the same problem with product or services. The resist…
11 years, 1 month ago
How To Slow Down (Even In The Midst of Chaos)
For most of us life is about work, work and more work. And no matter whether you have a small business, are in the online marketing space or in consu…
11 years, 1 month ago
The Key To Avoiding Crappy Clients: The Riot Act
Clients can be great?or monsters! And once you have a client who's a monster, it's easy to blame them for all the issues. Often, the problem lies wit…
11 years, 1 month ago
Why You Lose Control in Your Business (And How To Get It Back)
Whether you run an online or offline business, there's a point where the business will take control of you. And then it doesn't let go. All those mar…
11 years, 1 month ago
Getting Things Done: The Trigger
Getting things done isn't as easy as it looks. So what gets in our way when we run our small businesses? Do we simply run out of ideas? The Three Mon…
11 years, 1 month ago
Why Uniqueness Stories Are Better Than Slogans
When we set about creating a new product or service, we look for a catchphrase. And while a catchphrase or slogan is very useful, it's not a lot of u…
11 years, 2 months ago
How To Succeed (Even In A Crowded Marketplace)
So you're new. No one knows you from a bar of soap. And everything that needs to be said has already been said before. Whether you're in online marke…
11 years, 2 months ago
Strategies vs. Tactics: Which One Is Superior?
When you're a small business, you have what seems like a terrible choice: tactics or strategy. But do you really have to choose? How do online or off…
11 years, 2 months ago
Six Steps to Getting Amazing Response From Clients
What's the secret to getting results? Amazingly it's not some online marketing trick or strategy. It's just plain old follow up. But how do you follo…
11 years, 2 months ago