Podcast Episodes
Back to Search
Why we enter fields with less competition (and why that's a dangerous strategy)
If you were to ask someone to pick a field where there's more vs less competition, they're likely to pick one with less. And that would be a mistake,…
5 years, 3 months ago
April Fools Day: The Mad Genius of Renuka
You think you know Renuka, but maybe there's a bit you don't know quite yet. She looks mischievous, but her real mission comes alive on April 1. Enjo…
5 years, 4 months ago
How to publish fixed prices on your website (even if you run a service).
The problem with a service-based-business is that you can't always publish a fixed price. The pricing always seems to depend on what needs to be done…
5 years, 4 months ago
Dread writing your newsletter? How to overcome that frustration in four easy steps
I used to hate writing a newsletter. It would be the task I'd keep postponing until the very last minute. Of course, that would make my entire week m…
5 years, 4 months ago
Why Success Benchmarks are Misleading (And How We Set Benchmarks for Success)
If you look around you, the obvious success benchmarks are usually money first, and then, at least a huge dollop of fame. But are our benchmarks of s…
5 years, 4 months ago
Planning on starting a membership site? How to decide which one is for you (Part 2)
When we think of membership sites we tend to think just about "information" based sites. However, there are many ways of looking at membership sites.…
5 years, 5 months ago
Planning on starting a membership site? How to decide which one is for you (Part 1)
A membership site isn't just another site. Instead, it's almost like an inner circle where you draw your closest clients to you. Yet, which kind of m…
5 years, 5 months ago
Why sales and self-promotion seems yucky (and how to quickly overcome it)
Clients may love our work. They may refer us on to others. And yet, when it comes to sales, we shrivel back almost in horror. We find sales technique…
5 years, 5 months ago
How to recalibrate your life's priorities (despite the unending torrent of work)
Do you find yourself loving your work, but knowing that you're getting a bit one-dimensional? You work, then work, then work some more. And when othe…
5 years, 5 months ago
How to avoid duds and time-wasters when hiring or outsourcing staff
Which is the most frequently used method of evaluating someone you want to hire?Usually, the method used is quite bizarre. You tend to ask for refere…
5 years, 5 months ago