Podcast Episodes
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Mastering Executive Perspective and Decision-Making Viewpoints
Adopting a managerial perspective requires shifting from a focus on individual tasks to understanding how decisions impact organizational resource al…
4 weeks, 2 days ago
Tatsuro Yamashita and the Strategy of Scarcity Marketing
This explores the concept of limited-quantity niche strategy, a marketing approach where a provider intentionally restricts supply to foster exclusiv…
1 month ago
Five Core Pillars of Effective Management
Daisuke Inoue’s book provides a practical framework for management by categorizing a manager's primary responsibilities into five core functions.
Thr…
1 month ago
Essence of Branding: Lessons from Sapporo and Sekkisei
This explores the fundamental principles of branding through the successful case studies of Sapporo Beer’s Black Label and Kose’s Sekkisei. It define…
1 month ago
Logic of Organizational Inertia in Marketing Strategy
This examines a specific business book that addresses why logically sound marketing strategies often fail to be implemented within a company.
The aut…
1 month ago
Critical Thinking for High-Impact Marketing Decisions
This explores the practical application of critical thinking within the field of marketing, moving beyond the narrow definition of finding faults. Wh…
1 month ago
Marketing Mindset Lessons from a Prime Ministerial Interpreter
This explains how the language learning strategies of a prime ministerial interpreter can be applied to enhance business efficiency and marketing min…
1 month ago
The Twenty-Year War of Japanese Point Ecosystems
This provides a detailed historical analysis of the twenty-year rivalry between Japan’s major point-based ecosystems, specifically focusing on the ev…
1 month ago
"Propaganda Game" - Architecture of Influence
This examines the psychological mechanics behind human influence as depicted in the novel Propaganda Game. It explores the underlying reasons why ind…
1 month, 1 week ago
Biore Kids UV Design Thinking - Turning Resistance Into Play
This describes how Kao Corporation applied design thinking to transform a stressful daily chore into an engaging activity for children.
By analyzing …
1 month, 1 week ago