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Why 'Omnichannel' Misses the Point [New Research From The Digital Shelf Institute]
Why 'Omnichannel' Misses the Point [New Research From The Digital Shelf Institute]

We’ve all heard the buzzword 'omnichannel' tossed around, but what if it’s the wrong way to think about digital commerce? In this episode, I dive int…

8 months ago

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Managing a Multi-Retailer RMN Stack (Part 3 of 3)
Managing a Multi-Retailer RMN Stack (Part 3 of 3)

Over the past two weeks, I’ve been sitting down with Cody Tusberg, EVP of Connected Commerce and Retail Media Services at Acosta Group, to dig into s…

8 months ago

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Underrated Advice For Choosing A Retail Media Agency Partner [Panel]
Underrated Advice For Choosing A Retail Media Agency Partner [Panel]

Choosing the right retail media agency can be a make or break decision, but most brands are asking the wrong questions. In this episode, I called on …

8 months ago

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Building Retail Media Federations: Foundations and Barriers (Part 3)
Building Retail Media Federations: Foundations and Barriers (Part 3)

Retail media federations sound like a no-brainer: retailers pooling their audiences and inventory to attract bigger ad dollars while keeping their un…

8 months ago

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Meet The First Retail Media Federations & Consortiums (Part 2)
Meet The First Retail Media Federations & Consortiums (Part 2)

Last week’s big announcement from Best Buy caught my attention. Not just because of its splashy branding moves with gaming and sports, but because it…

8 months, 1 week ago

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Growth Beyond Amazon: Tapping Into Retail Media's Broader Opportunities (Part 2 of 3)
Growth Beyond Amazon: Tapping Into Retail Media's Broader Opportunities (Part 2 of 3)

Amazon may dominate the retail media landscape, but is your brand missing growth opportunities by focusing too narrowly? In the second installment of…

8 months, 1 week ago

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ROAS Isn’t Enough — The Buyer’s Checklist for Retail Media
ROAS Isn’t Enough — The Buyer’s Checklist for Retail Media

Too often, retail media performance gets boiled down to a single number: ROAS. But is that really enough to guide smart investment decisions? In this…

8 months, 1 week ago

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The Retail Media Doom Loop
The Retail Media Doom Loop

Retail media has exploded in recent years, but is it already falling into a dangerous cycle? In this episode, I share highlights from a recent Linked…

8 months, 1 week ago

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AI Agent Shopping & Existential Threats To Retail Media
AI Agent Shopping & Existential Threats To Retail Media

Could AI shopping agents fundamentally disrupt retail media as we know it? In this episode, I share highlights from my recent appearance on the Comme…

8 months, 2 weeks ago

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Brands are from Mars, Retailers are from Venus: Getting Inside the Head of Retailers (Part 1 of 3)
Brands are from Mars, Retailers are from Venus: Getting Inside the Head of Retailers (Part 1 of 3)

As a brand, working with retailers can often feel like navigating two completely different worlds. Retailers operate as complex ecosystems where merc…

8 months, 2 weeks ago

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