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Rufus Remembers Me
I asked Amazon’s Rufus a simple question—and its answer was uncomfortably (and impressively) specific. In this episode, I unpack why that moment matt…
9 months ago
![Risky Retail Media Decisions That Paid Off [Panel]](https://img.transistorcdn.com/_0Mn3QZywdetGwdvaPSRxqA4Z3BYfeNgcZo9jf67RN4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iOGNi/NjAxM2EzNjI1MzNh/Mjk5YTNkNDA1OTM2/YTk5ZC5wbmc.jpg)
Risky Retail Media Decisions That Paid Off [Panel]
In retail media, the biggest wins often come from bold, high-stakes decisions. In this episode, I sit down with a panel of industry leaders who share…
9 months, 1 week ago
How Alliances Could Solve Retail Media's Fragmentation Problem (Part 1)
The retail media landscape is booming. But it’s also messy, fragmented, and heavily dominated by just a few players. In this episode, I unpack the ch…
9 months, 1 week ago
Ads in AI Are Older Than You'd Think
The world of advertising is changing faster than many expected and AI is leading the charge. In this episode, I dive into the rise of advertising ins…
9 months, 1 week ago
Retailer AI Assistants: Are Shoppers Actually Using Them?
Did you know that while 70% of shoppers have experimented with AI tools to help them shop, fewer than 15% have actually used a retailer’s AI shopping…
9 months, 1 week ago
The Coming AI Marketplace Gold Rush
Remember the Amazon FBA boom? When all you needed was an Alibaba find, a seller account and a dream? Between 2012 and 2020, thousands of entrepreneur…
9 months, 2 weeks ago
Criteo’s Frenemies Pile On
When your own tech partners start publicly celebrating your struggles, you know the game has changed. In this episode, I unpack the fascinating shake…
9 months, 2 weeks ago
A retail media metric that isn't shiny or new but one that you return to again and again
Let’s be real: retail media is full of shiny, headline-grabbing metrics that come and go with the latest trends. But in today, I’m digging into the m…
9 months, 2 weeks ago
Agentic Shopping Poses An Existential Threat To Retail Media (Part 2)
In part two of my conversation with Scott Wingo, we dive deeper into how AI-powered agentic shopping could reshape - and potentially upend - the curr…
9 months, 2 weeks ago
Agentic Shopping Poses An Existential Threat To Retail Media (Part 1)
When I launched my Amazon agency Bobsled back in 2015, I heard plenty of dismissals: CEOs calling Amazon ads a fad, and prestige brands scoffing at t…
9 months, 3 weeks ago