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Ep.372 Buying “Used” Depreciation: Let Someone Else Pay the Ego Tax

Season 2 Episode 113

There’s a quiet difference between how wealth is spent and how it’s shown.

Most people pay for newness.
 Wealthy people pay for value.

The moment you bu…

2 months, 3 weeks ago

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Ep.371 Mimetic Desire: You’re Not Buying the Thing. You’re Buying the Model

Season 2 Episode 112

Most purchases aren’t logical. They’re psychological.

You don’t want the watch because of the mechanics.
 You don’t want the bag because of the leather…

2 months, 3 weeks ago

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Recap: December Marketing Episodes!

Marketing RecAIp!

In this episode, Faith and Aiden are talking about our marketing-related episodes in December. So if you missed a few episodes, we'v…

2 months, 4 weeks ago

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Recap: December Money Episodes!

Money RecAIp!

In this episode, Aiden and Faith cover our most important money-related topics of December. So if you want a refresher, here’s your chan…

2 months, 4 weeks ago

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Recap: December Mindset Episodes!

Mindset RecAIp!

In this episode, Faith and Aiden are covering our most important mindset episodes of December in Good Morning, Money!

If these topics i…

2 months, 4 weeks ago

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Ep.370 Remarketing Isn’t About Reach. It’s About Status

Season 2 Episode 111

Most people think marketing is about being seen by everyone.
 That’s expensive. And unnecessary.

You don’t need to be famous to the market.
 You only ne…

2 months, 4 weeks ago

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Ep.369 January 1 Is Not Motivation. It’s Accounting

Season 2 Episode 110

Most people use January 1 to make emotional promises.
 Promises they won’t keep.

Smart operators use it differently.
 They close books.

The New Year is a…

3 months ago

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Ep.368 You Might Be Overpaying Taxes Every Time You Sell an Investment

Season 2 Episode 109

Most investors lose money to taxes without ever noticing. Not because they made a bad trade, but because they accepted the default.

When you sell stoc…

3 months ago

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Ep.367 The Founder Advantage Big Brands Can’t Buy

Season 2 Episode 108

In a world full of AI copy and corporate polish, there’s one premium feature big companies can’t manufacture: a human behind the brand.

People don’t t…

3 months ago

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Ep.366 Via Negativa: Why Less Is the Fastest Upgrade

Season 2 Episode 107

When we want to improve, our instinct is to add.
 More tools. More habits. More features. More hustle.

That instinct is usually wrong.

There’s an ancien…

3 months ago

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