Podcast Episodes
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Selling from the Heart: Building Trust and Authenticity in Sales
Episode 52
In this episode of the Value Coffee Talk podcast, Tom Pisello and April Morley interview Larry Levine, a sales performance expert and author and auth…
1 year, 8 months ago
AI for Sales: The Good, The Bad, and The Ugly
Episode 51
In this episode, Tom Pisello and April Morley discuss the good, the bad, and the ugly of AI in sales with Dr. Stefanie Boyer. They explore examples o…
1 year, 9 months ago
Challenges in Customer Onboarding and How to Overcome Them
Episode 50
In this episode, Tom Pisello and April Morley interview Jim Schattin, the Senior Vice President of Customer Success at Placer.ai. They discuss the im…
1 year, 9 months ago
The Importance of Recruiting in Go-to-Market and Sales Roles
Episode 49
In this episode of the Value Coffee Talk podcast, Tom Pisello and April Morley interview Mary Shea, the Global Chief Evangelist for HR AI firm HireQu…
1 year, 9 months ago
Overcoming Common Pitfalls to Building Great Value Selling and Success Teams
Episode 48
In this episode of the Value Coffee Talk podcast, hosts Tom Pisello (the ROI Guy) and April Morley interview Kathryn Landis, CEO and founder of Kathr…
1 year, 10 months ago
Chief Customer Officer Perspectives: Value Leadership - Leading with Trust and Transparency
Episode 47
In this episode of the Value Coffee Talk podcast, Greg Peters, an accomplished senior go-to-market (GTM) software and tech executive, discusses the c…
1 year, 10 months ago
CMO Perspectives - Crafting Your Compelling Value Storytelling
Episode 46
Why is storytelling so effective for marketing, sales and customer success?
What are the important elements you must include in your differentiating s…
1 year, 10 months ago
Value Leader Perspectives - Driving Pre-Sales and Proposal Excellence
Episode 45
Why has value selling and success moved from a nice to have to a must have?
In this episode, Phil Mauritz, the Global Senior Director of Pre-Sales at …
1 year, 11 months ago
Product Leader Perspectives - The Importance of a Value Mindset Shift
Episode 44
As a Product Leader, in the face of changing buyer expectations and needs, how do you best optimize GTM?
What role should value-centric messaging and …
1 year, 11 months ago
Leveraging Value Selling and Realization to accelerate LAER
Episode 43
Why is value selling and realization so important for LAER?
In this episode of the Value Coffee Talk podcast, Thomas Pisello and April Morley intervie…
1 year, 11 months ago