Podcast Episodes

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CEO Perspectives: Creating a Winning Culture of Value
CEO Perspectives: Creating a Winning Culture of Value

Episode 62

In this episode of the Value Coffee Talk podcast, hosts Thomas Pisello and April Morley engage with Ish Boyle, CEO of Caveonix, to discuss the import…

1 year, 5 months ago

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The Seven Immutable Laws of Sales Negotiation
The Seven Immutable Laws of Sales Negotiation

Episode 61

In this episode of the Value Coffee Talk podcast, hosts Tom Pisello and April Morley welcome Ron Hubsher, a sales performance consultant and author o…

1 year, 6 months ago

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Emphasizing the Human Element in Sales
Emphasizing the Human Element in Sales

Episode 60

In this episode of the Value Coffee Talk podcast, hosts Thomas Pisello and April Morley engage with Murat Guvenc, a seasoned tech business leader, di…

1 year, 6 months ago

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From CRO to First time CEO
From CRO to First time CEO

Episode 59

In this episode of the Value Coffee Talk podcast, hosts Thomas Pisello and April Morley engage with Frank Nardi, a seasoned executive who recently tr…

1 year, 6 months ago

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Better Adoption: The Key to Value Selling Success
Better Adoption: The Key to Value Selling Success

Episode 58

In this episode of the Value Coffee Talk podcast, Tom Pisello and April Morley discuss the findings from a joint research project with Alex Smith, fo…

1 year, 6 months ago

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A New Path: From Value Consultant to Sales Strategy Leader
A New Path: From Value Consultant to Sales Strategy Leader

Episode 57

In this episode of the Value Coffee Talk podcast, hosts Thomas Pisello and April Morley engage with Ron Haimoff, the Head of Sales Strategy at Replic…

1 year, 7 months ago

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The Role of Value Engineering in Smaller Growth Companies
The Role of Value Engineering in Smaller Growth Companies

Episode 56

In this Value Coffee Talk podcast episode, Tom Pisello and David Caradona discuss how to achieve $100 million in growth using value selling and value…

1 year, 7 months ago

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Customer Centric: Building Trust and Confidence with Buyers
Customer Centric: Building Trust and Confidence with Buyers

Episode 55

In this episode, our hosts Tom Pisello, April Morley, interview financial selling expert Dr. Stephen Timme, and sales enablement leader Sheevaun That…

1 year, 8 months ago

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Leveraging Assessments to Build a Collaborative Customer Value Plan
Leveraging Assessments to Build a Collaborative Customer Value Plan

Episode 54

In this episode, Tom Pisello and April Morley discuss leveraging value capability and maturity assessments with special guests Justin Zacks and Saul …

1 year, 8 months ago

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Value Leader Perspectives: The Importance of Teaching, Evangelism and Self-Service
Value Leader Perspectives: The Importance of Teaching, Evangelism and Self-Service

Episode 53

In this episode, Tom Pisello and April Morley interview Greg MacKinnon, the value leader for Loftware, about the practice of value engineering. The t…

1 year, 8 months ago

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