Podcast Episodes
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How Digital Media is Redefining Consumer Behavior
Season 3 Episode 131
Awareness is likely the most compelling element of purchase decisions.
Hunter, a top consumer marketing communications firm says its studies show the…
1 year, 6 months ago
Does the C-Suite Still Not Understand Public Relations?
Season 3 Episode 130
In today’s fast-paced and interconnected world, effective communication is more crucial than ever for organizations aiming to maintain a positive pub…
1 year, 7 months ago
Embracing AI as a Stakeholder in Public Relations
Season 3 Episode 129
Here’s a different perspective. What if we didn’t regard AI as a technology? What if we thought of it as a stakeholder?
AI has the power to influence …
1 year, 7 months ago
Throwback Thursday - The Ethics of AI in PR
This episode was originally published September 13, 2020 but it's just as relevant today as then. Easily one of the most thoughtful episodes we've ev…
1 year, 7 months ago
FEED DROP – Punching Above Your Weight With a Smaller Marketing Team
Season 3 Episode 128
This week we’re featuring an episode of the “Building Better CMO’s” podcast with Greg Stuart.
GE has changed a whole lot since Global CMO Linda Boff …
1 year, 7 months ago
So… You Want to Be a Professional Voiceover Actor?
Season 3 Episode 127
Andrea Rooz has been a professional voice actor for two decades. In this episode she shares the intricacies of voiceover work, including the importan…
1 year, 7 months ago
How a Ban on TikTok Might Impact PR and Marketing Pros
Season 3 Episode 126
TikTok is a powerful social media tool in the United States. About 170 million Americans use the platform and for many marketing and PR agencies it’s…
1 year, 7 months ago
Travel Marketing Strategies
Season 3 Episode 125
Travel marketing is changing. This episode explores the impact of shifting seasonal travel trends, evolving social media search habits, and the new b…
1 year, 8 months ago
SNAPCAST PROMO for This Sunday's Episode
Travel marketing is changing. This Sunday's episode explores the impact of shifting seasonal travel trends, evolving social media search habits, and …
1 year, 8 months ago
PRSA’s Strategy to Out-Communicate Misinformation
Season 4 Episode 124
The Public Relations Society of America has united communication professionals across industries to combat misinformation. It’s a critical challenge …
1 year, 8 months ago