Podcast Episodes
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How to Find Your Unique Brand Voice
Text Emily!
"Find Your Voice". Ah, the classic elusive and vague advice shared far and wide across the internet, amiright?
What does that even mean? …
1 year, 6 months ago
The Surprising Perks of Being Random (a lil' bonus episode for you)
Text Emily!
I often talk about the benefits and importance of consistency, focus, staying steadily in your lane as a business owner. AND, sometimes t…
1 year, 6 months ago
3 Ways to Help a Small Business Grow: Spreading the love in 3 minutes or less
Text Emily!
Small businesses are the backbone of many local communities.
Now more than ever, small businesses need our support and to lift one anothe…
1 year, 6 months ago
How Your Messaging Helps Set Boundaries & Achieve Your Goals
Text Emily!
We’ve talked about boundaries before and setting them in your business but…
Which pieces of your messaging actually can help SUPPORT you …
1 year, 7 months ago
Know, Like, Trust: Action Steps to Build KLT
Text Emily!
You’ve probably heard about building "the know, like, and trust factor" with your community, customers, and clients. Butttt, how on EARTH…
1 year, 7 months ago
Don't Make Them Cry to Get Them to Buy!
Text Emily!
Pain point marketing is marketing that highlights a problem your audience is experiencing and positions your product or service as the so…
1 year, 7 months ago
What's In it For ME? Focusing on Benefits vs. Features
Text Emily!
On Christmas Day, I wrote a poem. Not to be confused with a Christmas poem, it was a poem about a zipper. An underrated, underestimated p…
1 year, 7 months ago
Making Stories Work in Your Content
Text Emily!
A client recently asked me a GREAT question about using stories in her content, specifically when she might not want to share ALL the det…
1 year, 7 months ago
Just Say "No" to Bro Marketing
Text Emily!
Aggressive, manipulative, disingenuous marketing that prioritizes quick wins and profit over authentic connection and value is OUT.
Cozy,…
1 year, 8 months ago
Microdosing Your Marketing: 5 Micro-Actions to Boost Your Business
Text Emily!
Especially when facing down the starting line of a New Year or similarly blank slates... it can feel overwhelming, daunting, even debilit…
1 year, 8 months ago