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Curiosity Marketing: Creating a curiosity gap that sparks interest
Curiosity Marketing: Creating a curiosity gap that sparks interest

Text Emily!

The curiosity gap is defined as the space between what someone wants or needs to know and what they know now. 

When we introduce elements …

1 year, 11 months ago

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Don't Make Me Choose! How to decide what to share and where to show up
Don't Make Me Choose! How to decide what to share and where to show up

Text Emily!

When asked to choose her FAVORITE or to narrow down options, my dear friend Lisa Zawrotny, host of the Positively Living Podcast often hu…

1 year, 11 months ago

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Four Stories to Share in Your Content: Authentic stories to tell about your business
Four Stories to Share in Your Content: Authentic stories to tell about your business

Text Emily!

Are you one of those people who can turn a simple question of how you slept last night into a full-blown story? Or perhaps you wish you p…

1 year, 11 months ago

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Sharing Client Success Stories: Case studies, portfolios, testimonials, and beyond!
Sharing Client Success Stories: Case studies, portfolios, testimonials, and beyond!

Text Emily!

In this episode, we’re going to get into a type of story you could and I’d venture to say probably should be sharing more of in your busi…

1 year, 11 months ago

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No One Likes a Copycat!
No One Likes a Copycat!

Text Emily!

It's happened to me, to friends, to collaborators, and to my clients... 

And while "imitation" is supposedly the "sincerest form of flatte…

2 years ago

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Plan Your Content with Ease: Four Content Structures to Give a Whirl!
Plan Your Content with Ease: Four Content Structures to Give a Whirl!

Text Emily!

Did you know that every Content with Character episode has a similar structure? 

I move through each episode as follows: Intro music, a li…

2 years ago

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Your Business Called! It told me to pass along this message
Your Business Called! It told me to pass along this message

Text Emily!

This week's episode might be slightly different from what you're used to here on the Content with Character podcast. I'm kicking off the …

2 years ago

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Client-Contractor Collaboration: The Ultimate Survival Guide
Client-Contractor Collaboration: The Ultimate Survival Guide

Text Emily!

Working with clients and customers is the ultimate collaboration. And for many of us, the one we encounter most frequently in running our…

2 years ago

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Pain, Problem, Solution: What are they feeling?
Pain, Problem, Solution: What are they feeling?

Text Emily!

What is it? 
How do I fix it? 
Can YOU help me fix it? 

Those are three very different questions that people ask at different places in thei…

2 years, 1 month ago

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Get Picky About Your Collaborations in Business
Get Picky About Your Collaborations in Business

Text Emily!

Remember group projects? 

Group projects in school could go really really well, or really really bad. It all depended on who was in your G…

2 years, 1 month ago

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