Podcast Episodes
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The Surprising Perks of Being Random (a lil' bonus episode for you)
Text Emily!
I often talk about the benefits and importance of consistency, focus, staying steadily in your lane as a business owner. AND, sometimes t…
1 year, 4 months ago
3 Ways to Help a Small Business Grow: Spreading the love in 3 minutes or less
Text Emily!
Small businesses are the backbone of many local communities.
Now more than ever, small businesses need our support and to lift one anothe…
1 year, 4 months ago
How Your Messaging Helps Set Boundaries & Achieve Your Goals
Text Emily!
We’ve talked about boundaries before and setting them in your business but…
Which pieces of your messaging actually can help SUPPORT you …
1 year, 4 months ago
Know, Like, Trust: Action Steps to Build KLT
Text Emily!
You’ve probably heard about building "the know, like, and trust factor" with your community, customers, and clients. Butttt, how on EARTH…
1 year, 5 months ago
Don't Make Them Cry to Get Them to Buy!
Text Emily!
Pain point marketing is marketing that highlights a problem your audience is experiencing and positions your product or service as the so…
1 year, 5 months ago
What's In it For ME? Focusing on Benefits vs. Features
Text Emily!
On Christmas Day, I wrote a poem. Not to be confused with a Christmas poem, it was a poem about a zipper. An underrated, underestimated p…
1 year, 5 months ago
Making Stories Work in Your Content
Text Emily!
A client recently asked me a GREAT question about using stories in her content, specifically when she might not want to share ALL the det…
1 year, 5 months ago
Just Say "No" to Bro Marketing
Text Emily!
Aggressive, manipulative, disingenuous marketing that prioritizes quick wins and profit over authentic connection and value is OUT.
Cozy,…
1 year, 6 months ago
Microdosing Your Marketing: 5 Micro-Actions to Boost Your Business
Text Emily!
Especially when facing down the starting line of a New Year or similarly blank slates... it can feel overwhelming, daunting, even debilit…
1 year, 6 months ago
4 Top Takeaways from 53 Podcast Guest Interviews
Text Emily!
This past year, one of my main focuses was on podcast guesting. And focus I did.
After 53 interviews and podcast guesting experiences, I …
1 year, 6 months ago