Podcast Episodes
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Unlocking the Power of Out-of-Home Advertising with Dan Levi
As audiences increasingly turn to ad-free streaming and marketers grapple with a fragmented media landscape, OOH stands out as a channel where consum…
3 months, 2 weeks ago
TikTok’s Evolution: From Authenticity to Attention with Esteban Ribero
Kantar’s Media Reactions 2025 study revealed TikTok’s enduring appeal to consumers as a global advertising platform. Five years after its explosive r…
3 months, 4 weeks ago
How Carlsberg Britvic puts product experience at the heart of innovation R&D with Dr. Caroline Withers
In this episode, Dr. Nicki Morley speaks with Dr. Caroline Withers, Head of R&D Consumer Sensory Science at Carlsberg Britvic, to explore how innovat…
4 months ago
How do you leverage AI for a full picture of creative effectiveness? With Anastasia Leng
In this edition of Future Proof, Jane Ostler, Chief Insights Officer at Kantar, sits down with Anastasia Leng, founder and CEO of Creative X, and Dun…
4 months, 1 week ago
Reimagining Wellness: Creativity, AI and Trust in Health with Claudia Calori
In this episode, Jane Ostler speaks with Claudia Calori, Vice President of Global Marketing for Personal Health at Philips, about the shifting paradi…
4 months, 2 weeks ago
Meta: How AI is transforming advertising with Derya Matras
Advertising across the Meta portfolio is changing thanks to AI. In this edition of Future Proof, Jane Ostler, EVP, Global Solutions Marketing and Tho…
4 months, 3 weeks ago
From Pause to Play: Mapping Amazon Ads Canvas with Chris Mullins
Kantar’s Media Reactions 2025 study found that consumers rank Amazon the #1 global media brand for ad preference. In fact, Amazon, Twitch, and Prime …
5 months ago
Beyond the Funnel: Reimagining B2B Marketing with Ty Heath & Caroline Day
With the global B2B market projected to reach nearly $29 trillion in 2025, digital-first buyers are demanding more personalized, authentic, and human…
5 months, 1 week ago
How does Reckitt harness AI to drive transformation?
In this episode, Jane Ostler interviews Bastien Parizot, SVP of IT and Digital Marketing and Transformation at Reckitt. They discuss the transformati…
5 months, 2 weeks ago
From Rides to Reach: Mobility Media Unlocked with Matt Trandall
Mobility media is turning everyday rides into powerful brand moments—blending digital precision with real-world presence to deliver contextual, locat…
6 months, 2 weeks ago