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How Brands Become Publishers In the Age of Distrust
Episode 440
Andrew McLuhan (The McLuhan Institute) and Paulo Ferreira (co-founder, Baroes Brand Publishing) join us to dissect the seismic shift from persuasion …
1 month, 3 weeks ago
[STEP BY STEP] The Spend Behind the Scale
Theory meets tarmac. Sushmitha "Sushi" Radhakrishnan runs finance and operations at Birddogs, the men's apparel brand born from a Shark Tank moment t…
1 month, 3 weeks ago
[STEP BY STEP] Seizing the Seasonal Opportunity
The old retail calendar is dead. Between TikTok virality, celebrity sightings, and ChatGPT-powered discovery, brands face a new reality: commerce run…
1 month, 3 weeks ago
[STEP BY STEP] Optimizing the Product Promise
Cash flow isn't just spreadsheets—it's survival. In an era of tariffs, currency swings, and supply chain whiplash, small businesses face a paradox: g…
1 month, 3 weeks ago
Why 70% Unsubscribe: Solving Marketing's Personalization Paradox
Episode 439
CEO of Optimove, Pini Yakuel, returns to explore the roots of positionless thinking and how AI pushes us to visionary methods over specialization. We…
2 months ago
*TEASER* David vs. the Raccoons
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🆕 Access …2 months ago
Our NRF 2026 Recap
Episode 438
Fresh from the Javits Center, Phillip, Brian, and Alicia unpack NRF 2026's dominant themes, from AI's omnipresence to its curiously low adoption amon…
2 months, 1 week ago
Break Out of Spreadsheet Speed: Agility Strategies to Win the Algorithm
Episode 437
The future of commerce hinges on agility, but most brands remain stuck at spreadsheet speed. Louis Camassa, Director of Product Management at Rithum,…
2 months, 2 weeks ago
[STEP BY STEP] Carving New Frontiers: Selling Premium Cuts On Temu’s Fast-Growing Marketplace
Shipping frozen premium meats and prepared meals requires precise logistics that most marketplaces aren't built to handle. But Denys Gorbatiuk saw an…
2 months, 3 weeks ago
[STEP BY STEP] Unlocking A Niche Category: Achieving 10x Growth In One Year with Temu Through Market Innovation
Jessica De Gennaro didn't know what a succulent was when she launched Shop Succulents. But she knew how to solve operational challenges, work agilely…
2 months, 3 weeks ago