Podcast Episodes
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You’ve Got Mail: Understanding Email Marketing with Litmus CMO, Melissa Sargeant
Episode 216
Every day we wake up to scores of emails in our inboxes, but how many of those emails do we actually read versus the amount that end up in our trash …
5 years, 10 months ago
Developing a Multichannel Experience that Works with PFL’s CMO Nick Runyon
Episode 215
Nick Runyon is an accomplished marketing executive with more than 20 years of experience developing and implementing marketing strategies. His latest…
5 years, 11 months ago
Why Digital Advertising is Going Up-the-Funnel
Episode 214
Fear often precedes and preempts the need for change. But when a global pandemic necessitated quick adaptation, marketers around the world sprung int…
5 years, 11 months ago
How and Why FanDual is Betting Big on Sports Gambling
Episode 213
The stakes when it comes to online sports gambling are higher than ever — literally. Millions of consumers around the world log in daily to check spr…
5 years, 11 months ago
A New World for Field Marketers
Episode 212
A field marketer’s job is right in the title — they go into the field and really connect one-on-one with customers to understand them and their needs…
5 years, 11 months ago
The Power of Search with Moz CMO, Christina Mautz
Episode 211
We may not realize it, but we search for everything. From everything we ask Siri, to each time we look up that quickest route home, it’s all consider…
5 years, 11 months ago
The Inside Scoop on Subscription Services
Episode 210
If there is one thing Isamar Batisita is passionate about, its subscription services. As monthly pay-as-you go services grow in popularity, so does t…
5 years, 11 months ago
Why Loyalty Drives Purchases
Episode 209
If you’ve been to New York City and traipsed around midtown you’ve probably seen them everywhere. Bikes rolling up-and-down city avenues, cleverly l…
5 years, 11 months ago
The Nitty-Gritty of Marketing
Episode 208
Edward Nevramount is a speaker and executive consultant with one mission — to help marketing teams grow their business. On this episode of Marketing …
5 years, 11 months ago
A Deep Dive Into Native Advertising with Sharethrough Founder, Dan Greenberg
Episode 207
Dan Greenberg said it best, “A lot of advertising is pretty negative — it’s not very human-centric. Everything we've done at Sharethrough is about t…
6 years ago