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The Be Honest and a Social Cocktail in a Walled Garden Episode
The Be Honest and a Social Cocktail in a Walled Garden Episode

Episode 216

Another Ian solo in the studio who shares 5 thoughts, and Robert is in the virtual bar with a great cocktail and a thought about walled gardens. 

It’s…

2 years, 6 months ago

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The Ian Does a Solo in the Studio and Robert Wonders Why Elon Hates Marketers Episode
The Ian Does a Solo in the Studio and Robert Wonders Why Elon Hates Marketers Episode

Episode 215

This week as regular collaborator Jeff Clark continues on his break travelling, our host, CMO but “not a rockstar” Ian Truscott is again in the studi…

2 years, 6 months ago

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The Ian has 5 Thoughts and Robert Differentiates with a Cocktail of Content Episode
The Ian has 5 Thoughts and Robert Differentiates with a Cocktail of Content Episode

Episode 214

This week as regular collaborator Jeff Clark continues on his break travelling, our host, CMO but not a rockstar Ian Truscott is in the studio on his…

2 years, 6 months ago

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The Cathy Makes it 10 and AI over a Breakfast Cocktail with Robert Episode
The Cathy Makes it 10 and AI over a Breakfast Cocktail with Robert Episode

Episode 213

This week Jeff Clark starts a month-long break from the show, and so our “not a rockstar” host Ian Truscott, catches up with regular guest, Chief Pro…

2 years, 6 months ago

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The Death of the CMO and Directing Operations with a Cocktail Episode
The Death of the CMO and Directing Operations with a Cocktail Episode

Episode 212

This week in the marketing studio, Jeff Clark, our resident strategy advisor, and our host Ian Truscott chat about some recent articles on and resear…

2 years, 6 months ago

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The Influencers, Analysts and a Spicy Third Party Cookie Cocktail Episode
The Influencers, Analysts and a Spicy Third Party Cookie Cocktail Episode

Episode 211

This week in the Rockstar CMO Marketing studio, Jeff Clark, our resident strategy advisor and our host Ian Truscott chat about analysts and influence…

2 years, 7 months ago

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The 5 F’in’ Fundamentals, a Book and a Budget Episode
The 5 F’in’ Fundamentals, a Book and a Budget Episode

Episode 210

This week Jeff Clark, our resident strategy advisor invites our host Ian Truscott in the Rockstar CMO Marketing studio for a chat about applying our …

2 years, 7 months ago

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The 5 Martech Hard Knocks and the Myth of AI Doing More with Less Episode
The 5 Martech Hard Knocks and the Myth of AI Doing More with Less Episode

Episode 209

This week's episode, hosted by 3xCMO and not a rockstar, Ian Truscott, in the Rockstar CMO Marketing Studio, Jeff Clark, former Forrester Research Di…

2 years, 7 months ago

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The Marketing 5-Step Tune-Up and Creating Classic Content over a Classic Cocktail Episode
The Marketing 5-Step Tune-Up and Creating Classic Content over a Classic Cocktail Episode

Episode 208

In this week’s visit to the Marketing Studio with Jeff Clark, former Forrester Research Director, he shares his five steps for assessing your marketi…

2 years, 7 months ago

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The Chasing Waterfalls and Choosing Awareness or Trust over a Cocktail Episode
The Chasing Waterfalls and Choosing Awareness or Trust over a Cocktail Episode

Episode 207

In this week’s episode, the topic for the Marketing Studio with Jeff Clark, former Forrester Research Director is the concept of the Demand Unit Wate…

2 years, 8 months ago

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