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The Cathy on Content and Robert on SEO, Expresso and Tequila Episode
The Cathy on Content and Robert on SEO, Expresso and Tequila Episode

Episode 226

This week, we kick off a new regular segment, “Cathy on Content” with The Content Advisory’s Chief Problem Solver and Lead Analyst, Cathy McKnight. I…

2 years, 3 months ago

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The Distraction of Technology, Jelly Beans and Marketing to Marketers Episode
The Distraction of Technology, Jelly Beans and Marketing to Marketers Episode

Episode 225

This week, Jeff Clark, our resident strategy advisor and former Forrester Research Director turns the table on our host Ian Truscott to interview him…

2 years, 4 months ago

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The Grant Johnson MPI Special Episode
The Grant Johnson MPI Special Episode

Episode 224

This week, our host Ian Truscott and Jeff Clark, our resident strategy advisor and former Forrester Research Director, are joined by five-time CMO an…

2 years, 4 months ago

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The 5 Things from Jeff’s Debut and a Rose Colored Strategy over a Cocktail Episode
The 5 Things from Jeff’s Debut and a Rose Colored Strategy over a Cocktail Episode

Episode 223

This week, our host, Ian Truscott, revisits the first time Jeff Clark, our resident strategy advisor and former Forrester Research Director, appeared…

2 years, 4 months ago

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The 5 Steps for Metrics and Authentic Pride Over a Cocktail
The 5 Steps for Metrics and Authentic Pride Over a Cocktail

Episode 222

This week, Jeff Clark, our resident strategy advisor and former Forrester Research Director and our host Ian Truscott continue discussing marketing m…

2 years, 4 months ago

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The 5 Challenges with Marketing Metrics and Attention Over a Cocktail Episode
The 5 Challenges with Marketing Metrics and Attention Over a Cocktail Episode

Episode 221

This week, following a chat with their old boss, Jeff Clark, our resident strategy advisor and former Forrester Research Director and our host Ian Tr…

2 years, 4 months ago

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The Chat with ChatGPT and What’s Next for Search Episode
The Chat with ChatGPT and What’s Next for Search Episode

Episode 220

This week, we try something different as the voice of ChatGPT joins the show as we ask it, “What questions should I ask a panel of marketing experts …

2 years, 5 months ago

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The New Products, New Markets and the Death of the Follower Episode
The New Products, New Markets and the Death of the Follower Episode

Episode 219

This week, Jeff Clark, our resident strategy advisor and former Forrester Research Director, shares with our host Ian Truscott his top four considera…

2 years, 5 months ago

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The 5 Steps for Campaign Planning and Apple Crushing It Episode
The 5 Steps for Campaign Planning and Apple Crushing It Episode

Episode 218

This week Jeff Clark, our resident strategy advisor and former Forrester Research Director shares with our host Ian Truscott his 5 steps for orchestr…

2 years, 5 months ago

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The Frontline Marketing with Jeff and The Greatest Story Episode
The Frontline Marketing with Jeff and The Greatest Story Episode

Episode 217

This week Jeff Clark, our resident strategy advisor and former Forrester Research Director is back from his travels and joins our host Ian Truscott i…

2 years, 5 months ago

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