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Google is getting more and more focused on authority, expertise and experience - Andrew Cock-Starkey
Season 2024 Episode 180
Andrew Cock-Starkey and David Bain discuss how Google is getting more and more focused on authority, expertise and experience.
Discussion points inclu…
2 years, 4 months ago
SEOs must adopt the content creator mindset for their clients and employers - with Dre de Vera
Season 2024 Episode 179
Dre de Vera and David Bain discuss how SEOs must adopt the content creator mindset for their clients and employers.
Discussion points include:
What is …
2 years, 4 months ago
Acknowledge that E-E-A-T considerations are no longer "nice to haves" - with Ben Howe
Season 2024 Episode 178
Ben Howe and David Bain discuss how you need to acknowledge that E-E-A-T considerations are no longer "nice to haves".
Discussion points include:
What …
2 years, 4 months ago
Build authority and collaborate to amplify your reach - with Kerstin Reichert
Season 2024 Episode 177
Kerstin Reichert and David Bain discuss how to build authority and collaborate to amplify your reach.
Discussion points include:
Do we reduce our autho…
2 years, 4 months ago
Communicate the value of SEO to your c-suite - Anna Bravington
Season 2024 Episode 176
In the current climate, it's more important than ever for SEOs to communicate to the business their value - ensuring they're aligning with business g…
2 years, 4 months ago
Focus on known benchmarks and best practices in UX - with Taylor Kurtz
Season 2024 Episode 175
Taylor Kurtz and David Bain discuss the importance of focusing on known benchmarks and best practices in UX to improve your SEO.
Discussion points inc…
2 years, 4 months ago
Follow Google's lead and renew focus on E-E-A-T in 2024 - with Kavi Kardos
Season 2024 Episode 174
Kavi Kardos and David Bain discuss the importance of following Google's lead and renew focus on E-E-A-T in 2024.
Discussion points include:
Why is E-E-…
2 years, 4 months ago
Start with EEAT, and your strategy will follow - with Ed Ziubrzynski
Season 2024 Episode 173
Ed Ziubrzynski and David Bain discuss how you should start with EEAT, and your strategy will follow.
Discussion points include:
How do you start with E…
2 years, 4 months ago
Accept and prepare for the fact that Schema is becoming less relevant – with Anne Berlin
Season 2024 Episode 172
Anne Berlin believes that we need to accept and prepare for the fact that Schema is becoming less relevant.
Discussion points include how 2024 will be…
2 years, 4 months ago
Don't forget your basics, good strategy doesn't have to be complicated! - Andy Mollison
Season 2024 Episode 171
David and Andy discuss why it's important not to forget your basics and that good strategy doesn't have to be complicated!
Discussion points include:
-…
2 years, 4 months ago