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How to write the best listicles & find the best media to push them to be cited by GPT: Leo Poitevin
How to write the best listicles & find the best media to push them to be cited by GPT: Leo Poitevin

Season 2026 Episode 580

Leo Poitevin shares how to write the best listicles & find the best media to push them to be cited by GPT. Talking points include: How do you define …

7 hours ago

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Combine the powers of SEO and Google Ads – with Krzysztof Marzec
Combine the powers of SEO and Google Ads – with Krzysztof Marzec

Season 2026 Episode 579

Krzysztof Marzec emphasises the alignment between organic search and paid search – and the useful additional data that one can provide the other.

Krzy…

1 day, 7 hours ago

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Leverage your analytics platforms more effectively – with Dan Taylor
Leverage your analytics platforms more effectively – with Dan Taylor

Season 2026 Episode 578

Dan Taylor feels that SEOs aren’t taking full advantage of the data that they already have.

Dan says: “Start understanding your analytics platforms a …

2 days, 7 hours ago

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Find more data elsewhere – with Marco Giordano
Find more data elsewhere – with Marco Giordano

Season 2026 Episode 577

Marco Giordano highlights that the most successful SEOs will take data from multiple sources – not just traditional SEO platforms.

Marco says: “Use mu…

5 days, 7 hours ago

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Stop reacting; start predicting – with Folashade Uba
Stop reacting; start predicting – with Folashade Uba

Season 2026 Episode 576

Of course, what happened in the past isn’t necessarily an indication of what might be likely to happen in the future. Folashade Uba shares that we sh…

6 days, 7 hours ago

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Don’t focus solely on the new shiny thing - the fundamentals will always matter most: Sophie Brannon
Don’t focus solely on the new shiny thing - the fundamentals will always matter most: Sophie Brannon

Season 2026 Episode 575

Sophie Brannon shares the importance of not focusing solely on the new shiny thing and that the fundamentals will always matter most. Talking points …

1 week ago

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Amidst all the changes, stay focussed on your numbers – with Kyle Rushton McGregor
Amidst all the changes, stay focussed on your numbers – with Kyle Rushton McGregor

Season 2026 Episode 574

Kyle Rushton McGregor provides us with a timely reminder to know your numbers, while all the changes happen around us.

Kyle says: “SEO is changing, a…

1 week, 1 day ago

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Monitor, test, and adjust – with Julia-Carolin Zeng
Monitor, test, and adjust – with Julia-Carolin Zeng

Season 2026 Episode 573

Julia-Carolin Zeng shares some of the key areas that you should be continually monitoring in order to know what to adjust.

Julia says: “Monitoring, te…

1 week, 2 days ago

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Embrace change and test relentlessly – with Yordan Dimitrov
Embrace change and test relentlessly – with Yordan Dimitrov

Season 2026 Episode 572

Yordan Dimitrov shares that you need to accept constant change in the world of SEO. Just because something works well today doesn’t mean that you sho…

1 week, 5 days ago

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Do some testing – with Andrew Cock-Starkey
Do some testing – with Andrew Cock-Starkey

Season 2026 Episode 571

One of the keys to continually enhancing your SEO performance is to keep on testing, shares Andrew Cock-Starkey.

Andrew says: “Test, test, test.

Test a…

1 week, 6 days ago

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