Podcast Episodes
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Inclusive language & LLMs: Why what we feed AI matters - with Laura Iancu
Season 2026 Episode 570
Laura Iancu talks about Inclusive language & LLMs and shares why what we feed AI matters. Talking points include: - How LLMs mirrors and multiplies h…
2 weeks ago
Improve retention and conversion through App Store Optimization – with Filipa Serra Gaspar
Season 2026 Episode 569
One of the non-traditional platforms for SEO is app stores, and this is an opportunity that Filipa Serra Gaspar wishes to highlight.
Filipa says: “Thi…
2 weeks, 1 day ago
View AI search as an opportunity to plug the gaps in your digital footprint – with Crystal Carter
Season 2026 Episode 568
AI can be used in many ways within the SEO function, and for Crystal Carter, it can be an effective tool to assist with the analysis of your digital …
2 weeks, 2 days ago
Integrate your approach to search behaviour – with Mathilde Høj
Season 2026 Episode 567
Mathilde Høj adds her voice to the call to diversification, highlighting that search and search behaviour have entirely changed.
Mathilde says: “Searc…
2 weeks, 5 days ago
Diversify to survive – with Ivana Flynn
Season 2026 Episode 566
Ivana Flynn shares that in her opinion, your business may be in danger if you don’t diversify your SEO efforts.
Ivana says: “First of all, don't give …
2 weeks, 6 days ago
Focus on the things that are hurting your brand - with David Iwanow
Season 2026 Episode 565
David Iwanow shares how to focus on the things that are hurting your brand. Discussion points include: What is typically hurting brand and revenue no…
3 weeks ago
Expand your horizons beyond Google – with Sean Barber
Season 2026 Episode 564
Leading on from Ed Ziubrzynski’s tip, Sean Barber muses over what platforms you should consider optimizing for in 2026.
Sean says: “Think beyond Googl…
3 weeks, 1 day ago
Step outside the comfort zone of traditional platforms – with Ed Ziubrzynski
Season 2026 Episode 563
What is SEO nowadays? According to Ed Ziubrzynski, it’s a lot more than just Google.
Ed says: “SEO needs to be everything, everywhere, all at once – a…
3 weeks, 2 days ago
Focus on the strategies that scale – with Montserrat Cano
Season 2026 Episode 562
For Montserrat Cano, the key elements to include in your 2026 strategy are the parts that scale.
Montserrat says: “In 2026, SEOs should stay grounded …
3 weeks, 5 days ago
Maintain traffic through local SEO – with Cathryn Stormont
Season 2026 Episode 561
Cathryn Stormont shares that good local SEO can still provide a lot of traffic.
Cathryn says: “Focus on local SEO.
With AI overviews and AI Mode domina…
3 weeks, 6 days ago