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Start doing SEO testing to prove the SEO concepts you preach - Olga Zarr (SEOin2024)
Season 2024 Episode 241
David and Olga discuss the importance of doing SEO testing to prove the SEO concepts you preach.
Talking points include:
How do you know what to test?
H…
2 years, 1 month ago
Strive to achieve stakeholder buy-in in an ever evolving SERP - Sally Raymer (SEOin2024)
Season 2024 Episode 240
David and Sally discuss the importance of striving to achieve stakeholder buy-in in an ever-evolving SERP.
Talking points include:
Why is this importan…
2 years, 1 month ago
Diversify your traffic sources - with Elena Dyulgerova
Season 2024 Episode 239
According to Elena Dyulgerova, it;s essential that you diversify your traffic sources in 2024.
Talking points include:
Where are the best sources to di…
2 years, 1 month ago
Raise the status of SEO within the business – with Ash Nallawalla
Season 2024 Episode 238
Ash Nallawalla from CRM911 Digital believes that SEO deserves a bit more recognition – and businesses will benefit greatly from giving SEO managers a…
2 years, 1 month ago
Ensure that SEO takes its rightful place as a strategic business function – with Helen Pollitt
Season 2024 Episode 237
Helen Pollitt says that you need to ensure that SEO takes its rightful place as a strategic business function.
Discussion points include:
Why has SEO b…
2 years, 1 month ago
As an SEO you need to think like a product manager - with Gus Pelogia
Season 2024 Episode 236
Gus shares that you can improve your impact by taking inspiration from how product managers operate.
Gus says: “Think like a product manager."
"For me,…
2 years, 1 month ago
Foster a collaborative environment to achieve success – with Montserrat Cano
Season 2024 Episode 235
You can diversify your own approach and skillset, but International SEO and Digital Marketing Specialist Monsterrat Cano is a firm believer in streng…
2 years, 1 month ago
Learn from what's currently ranking, but offer something different with your content - Ashley Segura
Season 2024 Episode 234
In this episode David and Ashley discuss the importance of learning from what's currently ranking, but offer something different with your content.
Di…
2 years, 1 month ago
Start integrating video into your SEO strategy – with Sara Taher
Season 2024 Episode 233
If you’re looking for a new weapon to add to your arsenal, Sara Taher from Assembly Global says that video is the way to go. She believes that this i…
2 years, 1 month ago
SEOs need to know about Performance Max ads - with Navah Hopkins
Season 2024 Episode 232
Navah Hopkins believes that SEOs need to know about Performance Max ads.
Discussion points include:
What are Performance Max ads?
What will iOS17 do for…
2 years, 1 month ago